Starbucks is one of the best brands of all time.
But have you ever wondered why?
Today, we’re going over the 3 areas of the Starbucks addiction, and how they keep you coming back.
[THREAD]
But have you ever wondered why?
Today, we’re going over the 3 areas of the Starbucks addiction, and how they keep you coming back.
[THREAD]
First off, let’s start by saying Starbucks isn’t the best coffee.
If all they were selling was coffee, you wouldn’t go there.
They sell you coffee, branding and an experience.
And well... let’s just say that their experience is the most addicting part.
If all they were selling was coffee, you wouldn’t go there.
They sell you coffee, branding and an experience.
And well... let’s just say that their experience is the most addicting part.
Area 1. Their Slogans.
Everything that Starbucks says is focused on making you happy.
“That first sip feeling”
It’s strategically placed on every cup to make you feel happier.
Why?
Because they want you to associate happiness with Starbucks.
Everything that Starbucks says is focused on making you happy.
“That first sip feeling”
It’s strategically placed on every cup to make you feel happier.
Why?
Because they want you to associate happiness with Starbucks.
It keeps you coming back time and time again when you think about it...
Whenever you go to Starbucks, it always makes you a tad bit happier.
Whether it’s the sugar, coffee, or slogans, they accomplish their goal.
Whenever you go to Starbucks, it always makes you a tad bit happier.
Whether it’s the sugar, coffee, or slogans, they accomplish their goal.
Area 2. Your Name.
They write your name on the cups to have a “better connection.”
This goes along the whole “selling the experience” section.
They want you to be apart of the Starbucks experience.
They write your name on the cups to have a “better connection.”
This goes along the whole “selling the experience” section.
They want you to be apart of the Starbucks experience.
If they didn’t write down and call out your name, you’d feel like “just another customer.”
But instead,
It subconsciously makes you involved in the experience of getting your daily coffee.
But instead,
It subconsciously makes you involved in the experience of getting your daily coffee.
3. Their Rewards.
Their rewards program is designed to keep you coming back to the store.
They want you in their stores as much as possible.
Why?
Because they mainly sell you the Starbucks experience.
Their rewards program is designed to keep you coming back to the store.
They want you in their stores as much as possible.
Why?
Because they mainly sell you the Starbucks experience.
Everything about Starbucks is meant to sell you the experience.
And the experience is mainly focused on making you happy.
Starbucks isn’t just selling coffee, they’re selling happiness.
That’s the Starbucks addiction.
And the experience is mainly focused on making you happy.
Starbucks isn’t just selling coffee, they’re selling happiness.
That’s the Starbucks addiction.
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Also, let us know what you think of Starbucks.
Do you think they have the best coffee? Or do you go there because it makes you happy?
Also, let us know what you think of Starbucks.
Do you think they have the best coffee? Or do you go there because it makes you happy?
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