Lets talk finding your leverage 😃
do you want to become a creator yourself, but not sure what you're good at, what you can post about, and how it can benefit others?
do you want to become a creator yourself, but not sure what you're good at, what you can post about, and how it can benefit others?
I get loads of messages for people asking how I found a niche on Youtube. The truth is I didn’t find it, it just sort of happened.
The more content I created, the more I found that I was good at chatting about productivity...
The more content I created, the more I found that I was good at chatting about productivity...
Through the process of creating, one thing I realised is that it’s massively efficient to iterate on what you already know👇
It was super easy for me to churn out a 3hr course about starting YouTube (that’ll probably reach 10k+ students) in a few days, because I already know the material and have tons of experience...
5 years of YouTube, 4 cohorts of my Part-Time Youtuber Academy, loads of messing around with cameras in my little student flat. That’s my leverage.
If you’ve got something that you know inside out and can just riff on for hours - car repair, cooking, birdwatching, fantasy books, reading random stuff online - that’s your leverage.
Lean into your strengths as much as you can
Lean into your strengths as much as you can
Making videos (or writing, or podcasting, or anything) about stuff you’ve got deep, personal experience with, makes the whole creation process much easier + more fun, and also helps you ‘stand out’ in a fairly crowded market.
if you’ve been thinking about starting some sort of creative side-project but haven’t yet, here’s a challenge for this week - record a short video on your phone of you talking about a topic you know inside out, and could talk for hours about.
What's holding you back? :)
Loading suggestions...