Leila Hormozi
Leila Hormozi

@LeilaHormozi

8 Tweets 1 reads Dec 07, 2022
A lot of people ask me, "How do I grow my personal brand?".
I have put a lot of thought into this...
The reality is, that I don't consider myself a content creator or even a brand...
I am a business person who makes content.
In fact, I would probably be 10x bigger if I put just two more hours a week into contentβ€”
But I won't because it would sacrifice my business growth and attention I put to my team and companies.
(Which is my priority)
I've grown quickly DESPITE this because making content is easy for me.
- I have accumulated so much experience
- So many stories
- And so much expertise in the last nine years.
As a result, I can take those stories, experiences + lessons and 'repackage' them for social media.
There is no secret sauce.
There is no hack.
And no, there is no 'master' growth engine that @alexhormozi or I use to create content (since everyone loves to spend time breaking down just how we do it)
There is NO FORMULA.
I spent the last nine years accumulating a 'vault' of content in my mindβ€”
And I'm just now starting to share that.
Humans love to overcomplicate things.
This is not complicated.
The easiest way to grow a brand FAST is to do something worthy of recognition firstβ€”
Then allow yourself to be seen.
Because at the end of the day, the question everyone will ask before they hit the 'follow' is:
"Why should I listen to YOU?"
Give them a compelling reason.

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