The best way to stand out as a creator:
Exceptional content.
But most people don't know what exceptional content is.
Here are 12 examples of creators absolutely killing it by doubling down on quality:
Exceptional content.
But most people don't know what exceptional content is.
Here are 12 examples of creators absolutely killing it by doubling down on quality:
@MarkRober
He's a NASA scientist turned YouTube creator with 24M subscribers.
He says they worked on a recent video, “Egg Drop From Space”, for 3 years.
That's as long as I've been married!
And every video = some engineering marvel.
Just look at some of these:
He's a NASA scientist turned YouTube creator with 24M subscribers.
He says they worked on a recent video, “Egg Drop From Space”, for 3 years.
That's as long as I've been married!
And every video = some engineering marvel.
Just look at some of these:
@MarkRober @MrBeast
This YouTube creator has 152M subscribers. His obsession:
"Creating the best videos possible."
How obsessed, you ask? He stated it 14 times in an interview.
And his reward is on the horizon:
Becoming a billionaire.
This YouTube creator has 152M subscribers. His obsession:
"Creating the best videos possible."
How obsessed, you ask? He stated it 14 times in an interview.
And his reward is on the horizon:
Becoming a billionaire.
@JamesClear
On the @tferriss pod in Jan, he talked about the power of word-of-mouth virality.
Apparently, 10+ million book sales can't come off a launch strategy alone.
Who knew?
Here's what James said about creating exceptional content:
(Prefer video? It's 1:16:34-1:18:04)
On the @tferriss pod in Jan, he talked about the power of word-of-mouth virality.
Apparently, 10+ million book sales can't come off a launch strategy alone.
Who knew?
Here's what James said about creating exceptional content:
(Prefer video? It's 1:16:34-1:18:04)
@paulg
He treats his essays like a fine wine, aging and refining them to perfection.
As a result, he's got the world's movers and shakers hooked onto his words.
Here’s him talking about how much work he puts into each essay:
He treats his essays like a fine wine, aging and refining them to perfection.
As a result, he's got the world's movers and shakers hooked onto his words.
Here’s him talking about how much work he puts into each essay:
@AlexHormozi
He spent 1000s of hours on his book that sells for a mere $1.00 on Amazon.
The book went viral through word-of-mouth alone.
It's like your grandma telling her friends about your new job - just on a global scale.
Results since July 2021:
13,632 5-star ratings.
He spent 1000s of hours on his book that sells for a mere $1.00 on Amazon.
The book went viral through word-of-mouth alone.
It's like your grandma telling her friends about your new job - just on a global scale.
Results since July 2021:
13,632 5-star ratings.
@AlexHormozi @stephsmithio
Years after the publication of Doing Content Right, it still echoes within the creator space.
Just last week a friend recommended it.
Exceptional content has a long shelf life - people keep promoting it.
Recap on what she's learned as a creator:
Years after the publication of Doing Content Right, it still echoes within the creator space.
Just last week a friend recommended it.
Exceptional content has a long shelf life - people keep promoting it.
Recap on what she's learned as a creator:
@lennysan
Lenny writes a newsletter about building product, driving growth, and accelerating your career.
He's gone from 0 to 400k+ subscribers faster than you can say "subscribe".
And he's built a multi-million dollar business.
His thoughts on content quality:
Lenny writes a newsletter about building product, driving growth, and accelerating your career.
He's gone from 0 to 400k+ subscribers faster than you can say "subscribe".
And he's built a multi-million dollar business.
His thoughts on content quality:
@packyM
@damccormick13, his editor and brother, mentioned Packy puts 60 hours into his weekly essays.
And he's 2 years in!
Packy’s newsletter deeply influences startup founders and VCs. He's also built a lucrative business around it.
Detailed breakdown:
@damccormick13, his editor and brother, mentioned Packy puts 60 hours into his weekly essays.
And he's 2 years in!
Packy’s newsletter deeply influences startup founders and VCs. He's also built a lucrative business around it.
Detailed breakdown:
@BenWilsonTweets Podcast
I saw an example script for an episode he completed.
I was shocked.
He writes a 60+ page book for each podcast episode 🤯
That's like a mini-novel!
I saw an example script for an episode he completed.
I was shocked.
He writes a 60+ page book for each podcast episode 🤯
That's like a mini-novel!
@dickiebush & @Nicolascole77
“Building an effective email opt-in & email course for our own business, Ship 30 for 30, almost 5x’d our revenue.
It was the single most valuable “asset” we created.”
Here’s the asset they created:
startwritingonline.com
“Building an effective email opt-in & email course for our own business, Ship 30 for 30, almost 5x’d our revenue.
It was the single most valuable “asset” we created.”
Here’s the asset they created:
startwritingonline.com
@ItsKieranDrew
I chat with him a few times a month.
With 150k followers and 20k subs, he gets cool opportunities.
But for the past 4 months, he's said no to everything so he can spend all day working on his new product.
Who needs sleep, right?
highimpactwriting.co
I chat with him a few times a month.
With 150k followers and 20k subs, he gets cool opportunities.
But for the past 4 months, he's said no to everything so he can spend all day working on his new product.
Who needs sleep, right?
highimpactwriting.co
@ItsKieranDrew Thanks for reading!
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Anyone else you'd add to this list?
If you want more content like this, follow @mcovbrown
And if you want to share it, RT the first tweet!
Anyone else you'd add to this list?
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