Andrew Gould
Freelance copywriter since 2009 | Sales page and VSL specialist | Sharing what I learned along the way
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The Perfect Landing Page How to create a high-converting landing page for your lead magnet. // THREAD //
Boost Your Bullets How you can use a basic boxing technique to write compelling bullet points. (And it couldn't be simpler. Perfect for new copywriters looking to up their game.)...
How To Inject Emotion Into Your Copy The single most powerful way to use emotion in your copywriting. // THREAD //
Boost Your Benefits A simple trick to instantly make any benefit, promise, or claim more powerful. // THREAD //
Turbocharge Your Headlines How to use a trademark John Carlton technique to improve your headline writing skills. // THREAD //
THREAD OF THREADS I've been writing copy and optimising conversions since 2009. Now I want to help you raise your game. Follow me to learn about: Writing Marketing Persuasion C...
Storytelling 101 It's no great secret storytelling is a powerful tool for sales and copywriting. But what's not as well known is that effective storytelling has its own unique wr...