Amanda Natividad
Tweets on marketing & creating. VP Marketing @sparktoro. Contributor @adweek. Prev. @growthmachine__ and @fitbit. Former test kitchen cook @latimesfood.
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830 million LinkedIn users 430 million Reddit users 238 million Twitter users Your marketing doesnโt need to reach all of them. In fact, it shouldnโt. How to find the right cust...
It's a tough world out there for creators... Over half of Google searches end without a click. And social media platforms ding you for linking out. What to do? Beat the platfor...
The best marketing ideas don't happen in that monthly strategy meeting. They come from moments of scrappiness. Or serendipity. Here are 16 ways to generate those creative ideas:
You're always thinking about how to serve your customers. But there's an even bigger audience you're ignoring. Here's who they are:
A letter to my younger self... 10 things I wish I knew 10 years ago:
If you find yourself at the edge of a career transition... Here's the career advice that took me 10 years to learn:
Millions of blog posts are published every day. How do you stand out from the noise? Try product-led content. Here are 3 frameworks:
14 marketing tools and tricks you (probably) haven't heard of yet:
I'm having a glass of whiskey after a long day. Some spicy takes about life, careers, and creating:
Tired: Content focused on SEO goals Wired: Content that powers your entire marketing strategy Here's why and how:
Thereโs a marketing tactic youโve never heard of. But the best marketers are already doing it. Itโs called Permissionless Co-Marketing. Here's what it is and how to do it:
Managing your "personal brand" is taking control of your own narrative. 5 questions to ask yourself as you own your story in 2022...