Threads
I hate to say this, but my 30+ person SEO team and I just went through several examples of sites that claim to have super helpful content and were hit unfairly by the HCU. The con...
I think the recent change to video indexing on Google was a bigger deal than many realized. Here's a thread about what happened: For a long time, sites were able to appear in bo...
More patterns among websites hit by HCU: - deceptive or confusing download/affiliate links - the main content is sourced from another site, like Pinterest or YouTube. In other wo...
I've started digging in to the Helpful Content Update. Some findings so far (π§΅) The most heavily impacted category appears to be online tools like calculators, converters, alarm...
The three most important SEO skills that canβt really be taught, but separate the good SEOs from the great ones (π§΅) 1. Curiosity The best SEOs are endlessly curious about how/wh...
"But how does Google actually know if I have real life experience" is the most common question I've been seeing in recent months 3 years ago it was "how would Google actually know...
Here's some very early analysis of the March Core Update - winning and losing categories in the U.S. Data combines @sistrix visibility index scores with @Similarweb categories (3...
The problem with being hit by Googleβs link-related spam updates is that you donβt just casually βrecover.β If links pointing to your site used to create value and are now neutra...
Because the whole world is hiring SEOs right now, here's a quick thread with some tips about hiring the right (intermediate) SEO for your business and not getting burned: (FWIW, h...