Last week I launched a paid community and broke $1k ARR after 3 days.
Here’s the story of how I did it 🧵
Here’s the story of how I did it 🧵
1/7
In April of 2021 I decided I was going to start a sales newsletter focused on [smart] cold outreach using @SubstackInc.
Ideal Reader: SDR, SDR Manager, SaaS Sales Leaders
Between April and August, I DM’d 300+ people asking them to join when I launch.
+90% said yes.
In April of 2021 I decided I was going to start a sales newsletter focused on [smart] cold outreach using @SubstackInc.
Ideal Reader: SDR, SDR Manager, SaaS Sales Leaders
Between April and August, I DM’d 300+ people asking them to join when I launch.
+90% said yes.
2/7
During the summer, I created a ridiculously simple website on @Mailchimp - check it out here.
Warning: it’s not sexy, but it’s like $15/year.
dailysalesrep.com
This gave people two places to find the newsletter: mailchimp and substack
During the summer, I created a ridiculously simple website on @Mailchimp - check it out here.
Warning: it’s not sexy, but it’s like $15/year.
dailysalesrep.com
This gave people two places to find the newsletter: mailchimp and substack
3/7
Starting in August of 2021, I published a newsletter every Tuesday morning without fail.
My goal: make sure readers walk away with something tactical for the day ahead.
Starting in August of 2021, I published a newsletter every Tuesday morning without fail.
My goal: make sure readers walk away with something tactical for the day ahead.
4/7
I continued to DM some people, joined some podcasts, and did a webinar with @calendly on cold outreach.
The consistency of the newsletter + some sporadic PR has taken the newsletter to 1,200 subscribers today.
I continued to DM some people, joined some podcasts, and did a webinar with @calendly on cold outreach.
The consistency of the newsletter + some sporadic PR has taken the newsletter to 1,200 subscribers today.
5/7
After 7 months of front loading value to my audience, I released a paid version of the newsletter on @SubstackInc for $9/mo. So far 14 people have signed up.
Shameless plug, join here: dailysalesrep.substack.com
After 7 months of front loading value to my audience, I released a paid version of the newsletter on @SubstackInc for $9/mo. So far 14 people have signed up.
Shameless plug, join here: dailysalesrep.substack.com
7/7
Here’s the value prop for $9/mo
1) newsletter contribution
2) extra newsletter every Friday
3) quarterly 1:1 coaching
4) monthly community calls
5) on-the-job content
It’s a lot for $9/mo, because building a community and audience is a long game.
Recap & Next Move 👇
Here’s the value prop for $9/mo
1) newsletter contribution
2) extra newsletter every Friday
3) quarterly 1:1 coaching
4) monthly community calls
5) on-the-job content
It’s a lot for $9/mo, because building a community and audience is a long game.
Recap & Next Move 👇
1. Make a decision, take action
2. DM your ideal readers
3. Hit the publish button a lot
4. Front load value to your reader
5. Make the ask (go back to tweet #5 and join 😎)
6. Keep it simple and listen to your community
7. Make your value prop clear and strong
Next move 👇
2. DM your ideal readers
3. Hit the publish button a lot
4. Front load value to your reader
5. Make the ask (go back to tweet #5 and join 😎)
6. Keep it simple and listen to your community
7. Make your value prop clear and strong
Next move 👇
Look— $1k ARR isn’t a lot.
But we’re are building CreatorFunds.io on @webflow and @bubble and all-in, it’ll cost us around $1,500 to run it this year.
Use small projects to cash flow bigger projects.
Then sell your bigger ones on @microacquire.
Was this helpful?
But we’re are building CreatorFunds.io on @webflow and @bubble and all-in, it’ll cost us around $1,500 to run it this year.
Use small projects to cash flow bigger projects.
Then sell your bigger ones on @microacquire.
Was this helpful?
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