Putting these kinds of threads together takes your girl some time lol not gonna lie
Contrary to what the gurus teach I tweet when I actually have something valuable to share
Want more of this type of content?
Slap a RT on the first tweet ππΏ
Contrary to what the gurus teach I tweet when I actually have something valuable to share
Want more of this type of content?
Slap a RT on the first tweet ππΏ
1. DIAGNOSTIC
We have a 30 step audit diagnostic we carry out for new clients, we look at everything and try to have a holistic approach from Google Analytics, to quality of traffic
We look at quick wins and also solve any underlying issues like deliverability
We have a 30 step audit diagnostic we carry out for new clients, we look at everything and try to have a holistic approach from Google Analytics, to quality of traffic
We look at quick wins and also solve any underlying issues like deliverability
2. POP UPS
We had 8 different pop ups (mobile +desktop) to maximize ad spend and traffic
One won't cut it, here are the pop-ups and users we targeted:
>New customers
>Existing customers (upsell)
>Exit intent pop up (new visitors + existing customers)
We had 8 different pop ups (mobile +desktop) to maximize ad spend and traffic
One won't cut it, here are the pop-ups and users we targeted:
>New customers
>Existing customers (upsell)
>Exit intent pop up (new visitors + existing customers)
3. FLOWS
With new clients we set up 7 core flows, then 5+ advanced retention flows
Some things we do:
>Plain text emails from the founders/customer experience managers
>Split test offers/send times
>Resend within key flows if emails have not converted
With new clients we set up 7 core flows, then 5+ advanced retention flows
Some things we do:
>Plain text emails from the founders/customer experience managers
>Split test offers/send times
>Resend within key flows if emails have not converted
4. CAMPAIGN STRATEGY
Having only 3 products meant we needed to get smart with the strategy
Here's what we did:
>Use existing customers and turn them into salespeople
>Bundle the 3 products to increase AOV
>Reactivate lapsed customers & unengaged subscribers
Having only 3 products meant we needed to get smart with the strategy
Here's what we did:
>Use existing customers and turn them into salespeople
>Bundle the 3 products to increase AOV
>Reactivate lapsed customers & unengaged subscribers
5. HYPER SEGMENTATION
We created around 40 different segments and the idea was to create tailored messaging to the segments that had the most opportunity
I.e. the segment with a high volume of people and revenue opportunity
We created around 40 different segments and the idea was to create tailored messaging to the segments that had the most opportunity
I.e. the segment with a high volume of people and revenue opportunity
6. EXECUTION
We sent 30 campaigns & set up 7 flows
Money loves speed & we have the team to execute quickly
For a client of this size you need good systems, processes & a solid team
What took us 30 days would probs take most 3mths
Don't forget to bless this with a RT plz
We sent 30 campaigns & set up 7 flows
Money loves speed & we have the team to execute quickly
For a client of this size you need good systems, processes & a solid team
What took us 30 days would probs take most 3mths
Don't forget to bless this with a RT plz
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