Did you know, colours play a vital role in spreading a brand's message to its customers?
Let's understand how!
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Let's understand how!
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Brands use colours to create their identity.
Different colours evoke different emotions. They affect how we feel and act subconsciously.
It determines how a brand will be perceived by prospects.
Brands use them to their advantage. Let's look at some colours that brands use.
Different colours evoke different emotions. They affect how we feel and act subconsciously.
It determines how a brand will be perceived by prospects.
Brands use them to their advantage. Let's look at some colours that brands use.
The colour Yellow evokes happiness, positivity, enthusiasm, and opportunity.
It is majorly used in the food, transport, travel, and sports industry.
Some popular examples are: McDonald's, Lays, Subway, etc.
It is majorly used in the food, transport, travel, and sports industry.
Some popular examples are: McDonald's, Lays, Subway, etc.
The colour Red evokes excitement, energy, passion, and attention.
It is used in various industries like entertainment, food, sports, etc.
The main purpose of using red is to draw attention and create urgency. Some brands that use red colour are KFC, Coca Cola, Netflix, etc.
It is used in various industries like entertainment, food, sports, etc.
The main purpose of using red is to draw attention and create urgency. Some brands that use red colour are KFC, Coca Cola, Netflix, etc.
Green evokes Harmony, Growth, Kindness, Safety, Balance.
It is used in Environment, Education, Entertainment, Banking, Farming, Non-Profit, Real Estate industries.
Green connects us with nature and helps us relax.
Brands like Starbucks, Subway, Animal Planet use green.
It is used in Environment, Education, Entertainment, Banking, Farming, Non-Profit, Real Estate industries.
Green connects us with nature and helps us relax.
Brands like Starbucks, Subway, Animal Planet use green.
Blue evokes Trust, Responsibility, Honesty, Loyalty. So, it is majorly used in Security, Finance, Technology, Healthcare, etc industries.
Blue is used to create calmness, reduce stress, give the message of reliability.
Brands like Dell, Ford, Uniliver, PayPal, etc use blue.
Blue is used to create calmness, reduce stress, give the message of reliability.
Brands like Dell, Ford, Uniliver, PayPal, etc use blue.
Black gives a sense of Power, Control, Authority, Elegance.
It is widely used in all industries by combining it with other colours.
Black radiate authority and is used by many brands such as Adidas, Louis Vuitton, Nike, etc.
It is widely used in all industries by combining it with other colours.
Black radiate authority and is used by many brands such as Adidas, Louis Vuitton, Nike, etc.
Hope you learned something new from this thread.
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