DONVESH Ω
DONVESH Ω

@DONVESH

22 Tweets 12 reads Feb 09, 2023
Our clients (coaches & course-sellers) make $50,000+/mo on average...
By doing THE EXACT OPPOSITE of what ppl in this niche usually do
Read this thread if you're struggling to sell courses/coaching:
There are 2 types of ppl reading this:
1. You have a course/coaching but you're struggling to sell
2. You are a business expert & you want to productize your skills and knowledge
For everyone else, this thread is NOT for you!
Now, here's how you can scale your coaching/course business to $100k/mo in 2022
But before we do that, lemme break THE BIGGEST myth
"You need a good product before you start marketing"
...and that's totally true! But it's NOT initially required
Launch & collect cash first... and THEN come back and optimize later
Validate your IDEA first before doing anything else!
You don't need perfectly edited course/coaching videos & lessons before selling it
Instead, do a launch and collect at least $40-50k (...from your existing audience or outbound)
Doing it like this will help you achieve 3 things:
1. Get feedback and build what people want
We've all been taught we have to do market research as much as possible before launching something
That's good in theory but in reality...
What's better than collecting information from people who personally bought from you?
(Instead of researching subreddits, FB groups, etc)
After you collect the cash, wait for a week before you start the cohort/course building
Talk to everyone who's paid you
ASK THEM:
1. Why did you buy
2. What's the biggest thing you're struggling with?
3. If you could take/learn just 1 thing from this program, what would it be?
Now, collect all this feedback
It'll tell you what parts of the product/biz you need to focus on
And now it's your job to find the solution
h/t @ShaanVP
Next up, run 1-2 live zoom sessions every week for 6-12 weeks
You talk to your customers
You answer questions
You teach them everything you know live
And slowly you'll start seeing patterns
Patterns that will tell you what these ppl wanted (...and what they need)
And you use these patterns to:
1. Sell them what they want in future marketing
2. Give them what they need so they get the results they paid you for
Enough theory, check how we (influetize) implement this for coaches/course-sellers
Case study time:
We got this business coach who had a self-paced $500 course
The problem: he's only made $5.6k with this same course in the prev. 12 months
It completely flopped.
He wanted to launch it again, with a different name & try to make money again
And, this is where we came in...
We started working together and told him to CANCEL THE LAUNCH.(and he did)
We went back to the drawing board and formed a plan:
1 week of posts where we tell ppl more about his past, origin story, come up, etc
1 week of posts where we showed ppl his current lifestyle and income
1 week of pre-hype where we told ppl about the upcoming launch
And then we launched
Goal: 20 students @ 1000 GBP each
Timeline: 2 weeks
We had conservative goals since the past year didn't work out too well for him
Didn't want to overstep what he perceives he's capable of
55 hours into the launch, the first 20 spots were already gone
And we still had 11 days left
So, we decided to take 30 more students in, all spots were gone within the next 48 hours
SIDE NOTE: We didn't want more students since this was a beta batch
And as you'd imagine; there was 0 content ready for these ppl
So for logistics & good experience's sake, we stopped the campaign
But still ended up 12xing our coach's 2021 income in less than a week.
Similarly, we helped another business coach
(...who was previously selling $10 apps on his Instagram as an affiliate)
Make $223,000+ with a coaching program that doesn't even exist!
We sell first, talk to customers next, and then build the backend
What's next?
Once we achieve good coaching client results with the first batch
We convert this into an evergreen funnel with live calls & scale it to the moon with retargeting ads and killer content
Now, if you wanna launch or scale your own evergreen course/coaching program & get similar results, here's my offer to you:
We'll add an extra $25,000-30,000+/mo to your coaching/course business in the next 8 weeks or less. Completely DFY.
Requirements: generated at least $150k from the thing you wanna teach
So if you're a business coach/course seller and are interested in scaling...
Check out the videos on our website (influetize.com) and book a call with me after by clicking the button on the website
NOTE: If you're not a coach but know someone who could be a good fit...
Just refer them to us and we'll pay you a referral check for doing so
DM me if you have any questions about scaling your course/coaching or referral-related

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