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Crypto Failures
Writing is the greatest ROI activity in crypto.
Here are 11 tips to make you a better crypto writer.
Become a better crypto writer in 5 minutes.
A thread🧵👇
Here are 11 tips to make you a better crypto writer.
Become a better crypto writer in 5 minutes.
A thread🧵👇
2. Framework for starting out: Interests + Skills
Combine your crypto interests + existing skills & experiences to find your writing space.
Are you a lawyer with a passion for DeFi? Write about how regulations will impact yield farming.
Combine your crypto interests + existing skills & experiences to find your writing space.
Are you a lawyer with a passion for DeFi? Write about how regulations will impact yield farming.
3. Are you International Relations major who likes the metaverse?
Write about the geopolitcal implications of the metaverse. Write about what crypto can learn from the failures of nations.
Write about the geopolitcal implications of the metaverse. Write about what crypto can learn from the failures of nations.
4. You have unique experiences & skills that can add value to crypto.
Reflect on these.
Your personal touch adds value. It makes you more legitimate, interesting & relatable. Identifying these helps you instantly find a niche to start writing about.
Reflect on these.
Your personal touch adds value. It makes you more legitimate, interesting & relatable. Identifying these helps you instantly find a niche to start writing about.
5. Treat your writing like a startup
Online writing is a lot like entrepreneurship. Your writing is your startup.
• Make guesses & small bets
• Learn from the data & feedback
• Focus on what works
• Repeat
Online writing is a lot like entrepreneurship. Your writing is your startup.
• Make guesses & small bets
• Learn from the data & feedback
• Focus on what works
• Repeat
6. Make guesses & small bets
When you start out, no one knows who you are & why they should listen to you. You need to provide value.
When you start out, no one knows who you are & why they should listen to you. You need to provide value.
7. Providing value is hard to figure out initially.
You don’t know if what you write will be valuable & engaging.
You can assume that something will be valuable, but you’ve no way of knowing until you publish.
You don’t know if what you write will be valuable & engaging.
You can assume that something will be valuable, but you’ve no way of knowing until you publish.
8. Instead, come up with hypotheses: “ I believe people will find a 101 on Avalanche useful”
How do you test this? By writing.
As you go, you will make multiple guesses and based on feedback you can fine tune your writing
How do you test this? By writing.
As you go, you will make multiple guesses and based on feedback you can fine tune your writing
9. Learn from the data & iterate
Look at the data & compare it to your hypothesis. The best way to get feedback is by just experimenting based on your guesses.
Look at the engagement & analytics. Repeat topics that do well, leave out the ones that don’t
Look at the data & compare it to your hypothesis. The best way to get feedback is by just experimenting based on your guesses.
Look at the engagement & analytics. Repeat topics that do well, leave out the ones that don’t
10. Writer market fit.
To really blow up, you need to find your niche.
Use the tips above to find your initial writing space.
Your initial niche is mostly likely not going be your fit. Use the startup process to find your fit.
To really blow up, you need to find your niche.
Use the tips above to find your initial writing space.
Your initial niche is mostly likely not going be your fit. Use the startup process to find your fit.
11. The process:
• Make hypotheses
• Be quick to test out these guesses
• Learn from the data & feedback
• Lock in onto what works.
• Repeat
• Make hypotheses
• Be quick to test out these guesses
• Learn from the data & feedback
• Lock in onto what works.
• Repeat
12. Be consistent, experiment & repeat many times.
You will find your spot as a writer & eventually blow up.
This takes time & patience, it’s a lot harder to execute. I still haven’t found my fit, but using these steps I’ve been getting closer.
You will find your spot as a writer & eventually blow up.
This takes time & patience, it’s a lot harder to execute. I still haven’t found my fit, but using these steps I’ve been getting closer.
13. Be wary of perfectionism.
Perfectionism will hold you back. Let me clarify. It is essential to do great research & produce good content.
But, understand that experimentation & being scrappy is key. Do not be afraid to play around with writing styles & different content.
Perfectionism will hold you back. Let me clarify. It is essential to do great research & produce good content.
But, understand that experimentation & being scrappy is key. Do not be afraid to play around with writing styles & different content.
14. Do not fret the tiny details. It’s okay if you couldn’t find the perfect picture. It’s okay if you've a few typos.
Your time is better spent finding your niche.
Once you’ve your niche, you can worry about the small things. Until then, be quick & learn from feedback.
Your time is better spent finding your niche.
Once you’ve your niche, you can worry about the small things. Until then, be quick & learn from feedback.
15. Define your target audience.
Defining your target audience & being specific is key.
It all comes down to being general vs specific. There are so many big people writing about general things. Why would they read your thing?
Be specific, that’s where the value comes from
Defining your target audience & being specific is key.
It all comes down to being general vs specific. There are so many big people writing about general things. Why would they read your thing?
Be specific, that’s where the value comes from
16. Before you begin, clearly define who you are writing for. This will help you write better.
Topic “How to get a job in crypto for college students”
The target, college students, is very clear. Instead of giving the same general advice, you can tailor your thread.
Topic “How to get a job in crypto for college students”
The target, college students, is very clear. Instead of giving the same general advice, you can tailor your thread.
17. Framework for generating ideas:
It’s easy to run out of ideas. Here’s a framework that helped me.
• Identify the overarching topic
• Make it more specific
• Credibility
• Write through different lenses
• Organize your ideas
Let's walk through this.
It’s easy to run out of ideas. Here’s a framework that helped me.
• Identify the overarching topic
• Make it more specific
• Credibility
• Write through different lenses
• Organize your ideas
Let's walk through this.
18.
1) identify a topic. What are you writing about? The Metaverse?
2) Make it more specific:
Implications of the metaverse
👇
Implications of the metaverse for millennials
👇
Implications of the metaverse for millennials who grew up in underrepresented communities.
1) identify a topic. What are you writing about? The Metaverse?
2) Make it more specific:
Implications of the metaverse
👇
Implications of the metaverse for millennials
👇
Implications of the metaverse for millennials who grew up in underrepresented communities.
19. Idea generation..
3) Credibility: Why are you speaking on this topic? Are you an expert? Is this a passion that you spent a lot of time in?
4) Different perspectives. You can write about a topic multiple times from multiple perspectives. @dickiebush calls this the 4A Paths
3) Credibility: Why are you speaking on this topic? Are you an expert? Is this a passion that you spent a lot of time in?
4) Different perspectives. You can write about a topic multiple times from multiple perspectives. @dickiebush calls this the 4A Paths
20. Idea generation...
5) Organize your writing. Is this a how to? This is ‘lessons learnt’ thread
This framework will allow you come up with 100s of ideas.
5) Organize your writing. Is this a how to? This is ‘lessons learnt’ thread
This framework will allow you come up with 100s of ideas.
21. Framing the headline.
Your headline if the most important thing to hook your reader in.
You have a few seconds to clearly convey why they should trade their valuable time & ever shortening attention for this.
Let's dive into what an effective headline looks like.
Your headline if the most important thing to hook your reader in.
You have a few seconds to clearly convey why they should trade their valuable time & ever shortening attention for this.
Let's dive into what an effective headline looks like.
22. Your headline should convey:
• Who it’s for
• What it’s about
• Why they should read it
It’s only clickbait if you don’t actually give them what you said you would
Here’s a good example by @dickiebush
• Who it’s for
• What it’s about
• Why they should read it
It’s only clickbait if you don’t actually give them what you said you would
Here’s a good example by @dickiebush
23. Give value upfront.
In an age of TikTok and noisy CT, people have no time, patience or interest in what you’re writing. You are providing value. Make that very clear.
• Have a well defined title
• Make your thread easy to read & simple.
In an age of TikTok and noisy CT, people have no time, patience or interest in what you’re writing. You are providing value. Make that very clear.
• Have a well defined title
• Make your thread easy to read & simple.
24. Value upfront...
• Use headlines on each tweet to quickly showcase what you’re talking about
• Use bullets
You are expecting your reader to trade time for your content. Make it very clear why they should.
• Use headlines on each tweet to quickly showcase what you’re talking about
• Use bullets
You are expecting your reader to trade time for your content. Make it very clear why they should.
25. Make it Skimmable.
People first skim. Make your thread skimmable.
• Clearly defined title
• Headline every tweet
• Use simple language. Prioritize simplicity
• Do not have long walls of text
• Use bullets, format well.
People first skim. Make your thread skimmable.
• Clearly defined title
• Headline every tweet
• Use simple language. Prioritize simplicity
• Do not have long walls of text
• Use bullets, format well.
26. Hustle for eyeballs
To get visibility, you need to hustle for eyeballs.
• Tag relevant people
• DM folks asking for feedback & retweets
• Use lists
• Link post in relevant discussions
• Share in discord & telegram groups
If you’re providing value, people will respond.
To get visibility, you need to hustle for eyeballs.
• Tag relevant people
• DM folks asking for feedback & retweets
• Use lists
• Link post in relevant discussions
• Share in discord & telegram groups
If you’re providing value, people will respond.
27. Consistency & experimentation:
The most important thing is consistency.
You are not going to get 100k followers right away. You need to hone your writing & find your fit.
Use the tips above, learn from feedback, keep experimenting & repeat till you succeed
The most important thing is consistency.
You are not going to get 100k followers right away. You need to hone your writing & find your fit.
Use the tips above, learn from feedback, keep experimenting & repeat till you succeed
29. Follow good writers:
@dickiebush @aaditsh @chrishlad @chrishlad @sweatystartup @alexgarcia_atx @george__mack @heyblake @hey_bernie @tobydoyhowell @ccmarce_writes @SahilBloom @Julian @RandallKanna @polina_marinova @michaelharriot @jmikolay @gregisenberg
RT would mean a lot!
@dickiebush @aaditsh @chrishlad @chrishlad @sweatystartup @alexgarcia_atx @george__mack @heyblake @hey_bernie @tobydoyhowell @ccmarce_writes @SahilBloom @Julian @RandallKanna @polina_marinova @michaelharriot @jmikolay @gregisenberg
RT would mean a lot!
30. Follow good writers:
@joulee @EricJorgenson @shreyas @wizofecom @ComedicBizman @HatchKolby @VeryGoodCopy @julia_saxena @nevmed @nevmed @andy_mukolo @KateBour @benjihyam @kevanlee @noahkagan @safetyth1rd @justinkan @jmj @iSocialFanz @garyvee
RT would mean a lot!
@joulee @EricJorgenson @shreyas @wizofecom @ComedicBizman @HatchKolby @VeryGoodCopy @julia_saxena @nevmed @nevmed @andy_mukolo @KateBour @benjihyam @kevanlee @noahkagan @safetyth1rd @justinkan @jmj @iSocialFanz @garyvee
RT would mean a lot!
31. I hope these 11 tips to make you a better crypto writer were useful.
For more crypto insights & actionables:
• Follow me @Cov_duk
• Check out my medium: covduk.medium.com
A retweet would be amazing.
For more crypto insights & actionables:
• Follow me @Cov_duk
• Check out my medium: covduk.medium.com
A retweet would be amazing.
32. Here the TLDR on 11 tips to make you a better crypto writer.
• Combine Interests + Skills
• Treat your writing like a startup
• Focus on Writer market fit
• Be wary of perfectionism
• Define your target audience
• Framework for generating ideas
• Frame the headline
• Combine Interests + Skills
• Treat your writing like a startup
• Focus on Writer market fit
• Be wary of perfectionism
• Define your target audience
• Framework for generating ideas
• Frame the headline
33. Here the TLDR on 11 tips to make you a better crypto writer (continued..)
• Give value upfront
• Make it Skimmable
• Hustle for eyeballs
• Consistency & experimentation
If this was useful, please retweet!
• Give value upfront
• Make it Skimmable
• Hustle for eyeballs
• Consistency & experimentation
If this was useful, please retweet!
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