You were lied to
Here are 5 of the biggest marketing misconceptions:
Here are 5 of the biggest marketing misconceptions:
1/ If you post, they will come
You could post the greatest content ever on any platform but you won’t gain a following
Social media is social!
You have to engage with others on & get like & shares from big accounts…
Exception: Tik Tok, great content just wins there
You could post the greatest content ever on any platform but you won’t gain a following
Social media is social!
You have to engage with others on & get like & shares from big accounts…
Exception: Tik Tok, great content just wins there
2/ It worked for them, it will for us
Wrong!
Do they have more funds to test ad creatives? Do they have a better landing page? A better offer? An existing audience they launched to? A more poignant brand?
It’s not as easy as just mimicking your competitors
Wrong!
Do they have more funds to test ad creatives? Do they have a better landing page? A better offer? An existing audience they launched to? A more poignant brand?
It’s not as easy as just mimicking your competitors
3/ You can rank on the first page of Google in a month
Any agency or freelancer who tells you this is lying
Exception: a very small group of easy to win keywords for your niche that won’t move the needle for you
Any agency or freelancer who tells you this is lying
Exception: a very small group of easy to win keywords for your niche that won’t move the needle for you
4/ Followers = money
People think brands & influencers with lots of followers are making 💰couldn’t be more wrong
Just because IG followers like your content, doesn’t mean they will buy your products
& most influencers can’t monetize, there is an art to it that’s hard
People think brands & influencers with lots of followers are making 💰couldn’t be more wrong
Just because IG followers like your content, doesn’t mean they will buy your products
& most influencers can’t monetize, there is an art to it that’s hard
5/ Hashtags are everything
Half the questions I get when I give webinars or speak at conferences are about hashtag strategy
They can be helpful but people focus too much on them when they should be spending the time they are researching hashtags, on creating better content
Half the questions I get when I give webinars or speak at conferences are about hashtag strategy
They can be helpful but people focus too much on them when they should be spending the time they are researching hashtags, on creating better content
TL;DR
1/ If you post they will come
2/ It worked for them, it will for us
3/ You can rank on the first page of google in a month
4/ Followers = money
5/ Hashtags are everything
And:
1/ If you post they will come
2/ It worked for them, it will for us
3/ You can rank on the first page of google in a month
4/ Followers = money
5/ Hashtags are everything
And:
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