Mostly Borrowed Ideas
Mostly Borrowed Ideas

@borrowed_ideas

6 Tweets 7 reads Jan 29, 2023
1/6 Notes from Tom Alison's (head of Facebook) leaked internal memo at $META
Facebook (not to confuse with all of Meta) simplified its near-term priorities:
I. Make Reels successful
II. Build world-class recommendation tech
III. Unlock messaging-based sharing
2/6 "unconnected recommendations weren’t historically a core part of the Feed experience. However we did invest heavily in unconnected content discovery on adjacent surfaces"
3/6 Social media products - including our own - are delivering value by investing more in discovery engines that help people find and enjoy interesting content regardless of whether it was produced by someone you’re connected to or not."
4/ "They (the 3 priorities) also represent some of the biggest - but also most challenging -opportunities for us to succeed with Young Adults"
"Our priority is short-form because we still have a lot of work to do there to even hit table-stakes on product quality and integration"
5/6 "Commerce remains a long-term Meta and Facebook priority that serves a clear need for the businesses and people that use Facebook. It’s also strategic for Meta as more on-site commerce experiences help us mitigate the ads signal loss due."
6/6 "we’re testing a product to give you predictable access to your connected Feed, with the ability to sort in chronological order and filter by Groups, Pages, and Friends."
Full memo here: documentcloud.org

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