3 simple subject line tactics to boost your open rates:
1) Add Space
Add a space between each letter:
β’ F l a s h S a l e !
Works well when combined with all-caps:
β’ F L A S H S A L E !
Add a space between each letter:
β’ F l a s h S a l e !
Works well when combined with all-caps:
β’ F L A S H S A L E !
2) Add Quotes
See if you can work in quotation marks:
How to make her say: βI love you!β
See if you can work in quotation marks:
How to make her say: βI love you!β
3) Add Emoji
Add an emoji or two:
Celebrate St. Patrickβs Day with a beer on us π»βοΈ
Add an emoji or two:
Celebrate St. Patrickβs Day with a beer on us π»βοΈ
They work because they help your emails stand out.
So donβt use them too much or theyβll lose effectiveness.
So donβt use them too much or theyβll lose effectiveness.
Follow me @AndrewWriteCopy for more tweets and threads on marketing and copywriting.
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