Sam Barnes - Amazon KDP
Sam Barnes - Amazon KDP

@samazonkdp

12 Tweets 51 reads Sep 16, 2022
🔥The Ultimate Q4 Thread🔥
Everything you need to know about the most lucrative period in the KDP calendar
Let's get itt⏬
For those that don't know, Q4 (Quarter 4) stands for the final quarter of the year: October, November, December
With it being the Christmas period, this is by far the best opportunity to make money with KDP
You can see the Q4 impact on my sales graphs...
So it's clear that Q4 is an incredible opportunity to make some serious money with KDP.
But how can you make sure you make the most of this period?
From experience (good and bad), here are a few things I think you should be aware of/be doing:
1) Don't just produce Christmas books
Churning out as many Christmas books as you can IMO, is not the way to approach Q4.
Every man and his dog has this idea so these books are super saturated. I've produced a few and they have performed poorly
If you are going to go into the Christmas niche, make sure you niche down into a unique sub-niche. DON'T JUST MAKE A STANDARD CHRISTMAS COLOURING BOOK AND EXPECT IT TO SELL.
95% of my Q4 sales come from books that have no link to Christmas
2) Instead make normal books you can see being given as gifts
It doesn't have to be Christmas related. It needs to be the same sort of book you'd produce at any other time of the year.
I personally don't think you should change up what books you make just because of Q4
All Q4 will do is multiply the sales your books are already getting.
If you want a book to sell in Q4, there is no Q4 magic formula
It's still niche research, keyword research and good quality book production
THAT IS ALL YOU NEED
3) Get as many good books out before Q4
You want your book to be going into Q4 with some momentum (reviews, sales etc) so that the Amazon algorithm knows it's a good book
Make sure you give your book and ads for that book time to develop ahead of Q4
4) Budget your Ad Spend
Because soo many people are shopping on Amazon the number of clicks your ad will get (and therefore spend) will be much higher than usual
Because you pay for the ads in the same month but don't get royalties until 2 months later, keep an eye on cash flow
5) Learn from Q4
If this is your first Q4 then the best piece of advice I can give you is to learn from your mistakes this year
If you're frantically trying to make books now, then you probably regret not putting in the work earlier.
That's fine, make sure you do it next year
The riches 'made' in Q4 are not actually made in Q4.
They are made on days when sales are low, but you just got your head down and focused on book creation.
I've tweeted about this soo many times so for those of you that listened, you're about to be rewarded.
So there's 5 tips about Q4 that I have learned during my time on KDP.
If anyone has other Q4 related questions or anything off the back of this thread then please comment below and I'll answer them all
50 days to go, there's still time to make some serious profit🔥

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