Chris Tweten ๐Ÿ | SaaS SEO
Chris Tweten ๐Ÿ | SaaS SEO

@ctwtn

17 Tweets 25 reads Aug 31, 2022
I used to think backlink building was complex
But then I realized all it takes is 2 things:
๐Ÿ”Ž Finding sites that accept guest blogs
โœ๏ธ Writing guest blogs
Hereโ€™s how I find guest blog placements with @ahrefs ๐Ÿงต
๐Ÿ’ Low Hanging Fruit Guest Blogs๐Ÿ’
Most blogs donโ€™t explicitly advertise that they accept guest posts (and they really shouldnโ€™t)
But there are many blogs that publicly say they take guest posts
๐Ÿ”Ž Here's how most people find guest blog spots:
โ€œkeywordโ€ + โ€œguest blogโ€
โ€œkeywordโ€ + โ€œguest postโ€
โ€œkeywordโ€ + โ€œwrite for usโ€
โ€œkeywordโ€ + โ€œsubmit an articleโ€
โ€œkeywordโ€ + โ€œcontribute to our blogโ€
โ€œkeywordโ€ + โ€œbecome a contributorโ€
โ€œkeywordโ€ + โ€œcontributor guidelinesโ€
This is such a common and obvious tactic that many of the results will be low quality.
What does low quality look like?
๐Ÿ‘‰ Sites made solely for selling guest posts
๐Ÿ‘‰ Multi niche / category sites that accept anything (CBD, casino, crypto, etc)
๐Ÿ‘‰ Low topical authority
๐Ÿ‘‰ Low trust
So how do you find โœจ high quality โœจ guest post placements?
Simple: @ahrefs Content Explorer
In this example, weโ€™re looking for blogs that have written about โ€œemail outreach softwareโ€ like @instantlyAI
This query gives us 1,964 potential guest blog placements
Now itโ€™s time for some quality control
Letโ€™s add a couple filters to find the sites โœจmost likelyโœจ to accept guest blogs AND move the needle for us!
min traffic 1,000
DR 45-65
Go below these metrics and websites are unlikely to move the needle
Go above these metrics and websites are unlikely to respond to your emails
This narrows things down to just 189 pages
This view will show multiple pages from the same domain, so we switch to the Websites view
And end up with 87 websites that are likely to accept guest posts in your niche
From here, we go to each and every website to do our due diligence
First, check if they post irrelevant content for $ (avoid these)
site:domain.com CBD
site:domain.com crypto
site:domain.com casino
site:domain.com insurance
Second, check if they have a Write for Us page in their main navigation
These sites are usually link farms, avoid these sites.
Finally, check their Overview 2.0 chart in ahrefs
Youโ€™ll want to look at where their traffic comes from
Relevancy matters A LOT when backlink building, so make sure their traffic is from wherever your business is
Sites with 90%+ Indian traffic isnโ€™t going to help a US-based business, for example.
If you found value in this thread, pleaseโ€ฆ
๐Ÿ’ธ RT the first tweet
๐Ÿ‘‡ Tag a friend who would find this useful
๐Ÿ’ฃ Follow me @ctwtn for more SEO value bombs!

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