Jon Brosio
Jon Brosio

@jonbrosio

17 Tweets 53 reads Aug 30, 2022
Master psychology and you can (damn-near) print money at will.
Most people don't know how or where to start.
These 12 TED Talks will teach you more about psychology than a four-year degree:
1. Seth Godin: How to Get Your Ideas to Spread
What you'll learn:
β€’ Bizarre ideas are most successful than boring ones
β€’ How to be extraordinary in an ordinary world
β€’ The psychology of capturing attention
2. Derek Sivers: How to Start a Movement
What you'll learn:
β€’ The psychology of movements
β€’ The crucial elements of inciting action
β€’ How to create a movement people want to join
3. Carol Dweck: The Power of Believing That You Can Improve
What you'll learn:
β€’ Science of a "Growth Mindset"
β€’ Go from a "fixed" to a "growth" mindset
β€’ Case studies of extraordinary accomplishments
4. Barry Schwartz: The Paradox of Choice
What you'll learn:
β€’ Happiness equals lower expectations
β€’ Rational and calculated decision-making
β€’ Being satisfied with less than perfect outcomes
5. Rory Sutherland: Life Lessons From an Ad Man
What you'll learn:
β€’ Psychology behind advertising
β€’ Science of persuasion vs. compulsion
β€’ Successful advertising changes perception
6. Dan Ariely: What Makes Us Feel Good About Our Work?
What you'll learn:
β€’ Science of feeling appreciated
β€’ Why you need to strive for progress
β€’ Two experiments that illustrate meaningful work
7. Simon Sinek: How Great Leaders Inspire Action
What you'll learn:
β€’ How to create a business that inspires
β€’ How to bring people to your cause
β€’ The "why" behind business
8. Philip Zimbardo: The Psychology of Time
What you'll learn:
β€’ Mischel's Marshmellow Experiment
β€’ The psychology behind delayed gratification
β€’ "Time perspective" and its implications on growth & success
9. Daniel Goleman: Why Aren’t We More Compassionate?
What you'l learn:
β€’ The need for compassion in business
β€’ Emotional intelligence & its impact on business
β€’ The Princeton experiment on emotional intelligence
10. Mihaly Csikszentmihalyi: Flow, the Secret to Happiness
What you'll learn:
β€’ Psychology of flow & creativity
β€’ How to integrate flow into our day-to-day
β€’ The roots of happiness and a meaningful life
11. Manoush Zomorodi: How Boredom Can Lead to Your Most Brilliant Ideas
What you'll learn:
β€’ How boredom leads to creativity
β€’ How to be creative in your marketing
β€’ Intersection of neurology & psychology
12. Nadja Yousif: Why You Should Treat the Tech You Use at Work Like a Colleague
What you'll learn:
β€’ Leveraging tech for marketing
β€’ Showing humanity towards tech
β€’ Boston Consulting tech management
And that's it!
What'd I miss? Include them below.
If you enjoyed this and you're into the creator economy and digital writing:
1. Follow me @jonbrosio for more badass threads like this
2. Retweet the 1st tweet of this thread to help inspire others
TL;DR (part I)
12 Ted Talks that will teach you more about psychology than a four-year degree:
β€’ How Boredom Can Lead to Your Most Brilliant Ideas
β€’ Treat the Tech You Use at Work Like a Colleague
β€’ What Makes Us Feel Good About Our Work?
β€’ Why Aren’t We More Compassionate?
TL;DR (part II)
β€’ How Great Leaders Inspire Action
β€’ How to Get Your Ideas to Spread
β€’ Believing That You Can Improve
β€’ Flow, the Secret to Happiness
β€’ Life Lessons From an Ad Man
β€’ How to Start a Movement
β€’ The Psychology of Time
β€’ The Paradox of Choice
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