I've used LinkedIn to book 160+ bookings a month.
While 95% of people are using awful connection message templates...
My team and I figured out 10+ strategies that work.
Here are 3 of them you can steal:
While 95% of people are using awful connection message templates...
My team and I figured out 10+ strategies that work.
Here are 3 of them you can steal:
1/ Mutual Group
Building trust 101: have something in common with the person.
If you're in the same LinkedIn/Facebook group as someone else...
Use the template below.
Building trust 101: have something in common with the person.
If you're in the same LinkedIn/Facebook group as someone else...
Use the template below.
Message 1.
“Hi {first_name},
I noticed your profile and wanted to reach out as I see we are both members of {name of the group}
I guess we have growth in common.
Love it!
Let’s connect,
Stefan”
“Hi {first_name},
I noticed your profile and wanted to reach out as I see we are both members of {name of the group}
I guess we have growth in common.
Love it!
Let’s connect,
Stefan”
Follow-up 1.
When to send: 1 day after the connection request was accepted
What to send: Tell them about what you're working on.
Call-to-action: Interest/Feedback CTA
When to send: 1 day after the connection request was accepted
What to send: Tell them about what you're working on.
Call-to-action: Interest/Feedback CTA
Follow-up 2.
When to send: 5 days after no reaction on the first follow-up.
What to send: Call for interest question.
When to send: 5 days after no reaction on the first follow-up.
What to send: Call for interest question.
Here are the results we had with this strategy:
• 72% acceptance rate.
• 49% response to follow-ups.
• 42 booked demos.
• 72% acceptance rate.
• 49% response to follow-ups.
• 42 booked demos.
2/ Content retargeting
Question: What's the best way to know someone will be interested in your offer?
Answer: If they've already shown interest in similar topics
Question: What's the best way to know someone will be interested in your offer?
Answer: If they've already shown interest in similar topics
This is one of my favorite strategies.
Here's what you have to do:
1. Find a significant LinkedIn influencer in your niche.
2- Find a viral post they made with lots of comments and likes.
3. Scrape everyone who liked and commented, and reach out to them using @expandi_io.
Here's what you have to do:
1. Find a significant LinkedIn influencer in your niche.
2- Find a viral post they made with lots of comments and likes.
3. Scrape everyone who liked and commented, and reach out to them using @expandi_io.
@expandi_io Message 1.
“Hi {first_name},
Saw you also liked the {topic} post by {creator}. I guess we have growth in common.
Love it!
Let’s connect,
Stefan”
“Hi {first_name},
Saw you also liked the {topic} post by {creator}. I guess we have growth in common.
Love it!
Let’s connect,
Stefan”
@expandi_io Follow-up 1.
When to send: 1 day after the connection request was accepted
What to send: Short question about the post. Something that was valuable to you and might be for them as well.
Call-to-action: A valuable deliver
When to send: 1 day after the connection request was accepted
What to send: Short question about the post. Something that was valuable to you and might be for them as well.
Call-to-action: A valuable deliver
@expandi_io Follow-up 2.
When to send: 7 days after no reaction on follow-up 1.
What to send: Question if the person had the chance to go over what you've sent them.
When to send: 7 days after no reaction on follow-up 1.
What to send: Question if the person had the chance to go over what you've sent them.
@expandi_io Here are the results we had with this strategy:
• 72% acceptance rate.
• 40% response to follow-ups.
• 72% acceptance rate.
• 40% response to follow-ups.
@expandi_io 3/ Comment-to-receive offer
You've seen people doing this on Twitter.
"Comment and retweet and I'll send you XYZ for free"
Guess what?
It also works on LinkedIn.
You've seen people doing this on Twitter.
"Comment and retweet and I'll send you XYZ for free"
Guess what?
It also works on LinkedIn.
@expandi_io The strategy is simple:
Create a post with a benefit-driven headline and a call-to-action like this:
"Comment bellow and I'll send you CYZ for free"
Then here's what you do...
Create a post with a benefit-driven headline and a call-to-action like this:
"Comment bellow and I'll send you CYZ for free"
Then here's what you do...
@expandi_io Message 1.
“Heyo {first_name},
I saw your comment on my post about {topic}.
Would love to connect so I can send you the PDF. :-)”
“Heyo {first_name},
I saw your comment on my post about {topic}.
Would love to connect so I can send you the PDF. :-)”
@expandi_io If they're already connected with you, send this:
“Heyo {first_name}, I saw you comment on my post about {topic}.
Here's your free PDF: {file}”
“Heyo {first_name}, I saw you comment on my post about {topic}.
Here's your free PDF: {file}”
@expandi_io Results:
• 80.2% acceptance rate
• 80.2% acceptance rate
@expandi_io Thank you for reading this thread.
If you found this valuable, consider giving it a retweet:
If you found this valuable, consider giving it a retweet:
@expandi_io I bootstrapped Expandi to $7M ARR in less than 3 years.
Follow me on my journey to $10M ARR @SmuldersStefan.
Follow me on my journey to $10M ARR @SmuldersStefan.
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