13 Tweets 8 reads Sep 14, 2022
A solopreneur wears different hats for different jobs.
9 skills every solopreneur should master (and steal my cheat sheet for each):
Skill: Product Psychology
How to build addicting products people can't keep their hands off of.
Learn:
• Behavioural design
• The science of online persuasion
• How to use product design to hook users (via onboarding etc.)
Learn from the expert: @nireyal
Skill: Copywriting
The skill that can be used to fundraise, sell, market, and grow your company.
Learn how to:
• Execute copywork
• Create irresistible writing
• Bring out human emotions with just your words
Learn from the expert: @GoodMarketingHQ
Skill: Community Building
Community is the most valuable resource on the internet.
Learn to:
• Build retention and engagement
• Create a culture and common practices
• Transition from audience → community
Learn from the expert: @gregisenberg
Skill: Storytelling
A key skill that is never taught in school.
Learn to:
• Structure your story
• Nail an irresistible hook
• Create real stakes + emotion
Learn from the expert: @storybrand
Skill: Healthy Habits
Lay the foundations for our mind, body, and wealth.
Learn to:
• Get 1% better every day
• Build systems while avoiding goals
• Create lasting change by redefining your identity
Learn from the expert: @JamesClear
Skill: Own a Niche
The riches are in the niches.
Learn to:
• Get to 1,000 true fans
• Design a category of one
• Establish real estate on the internet
• Solve 1 core problem better than anyone else
Learn from the expert: @thejustinwelsh
Skill: Empathy
Empathy creates healthy and lasting relationships.
Learn to:
• Examine your biases
• Give and receive feedback
• Have the difficult conversations respectfully
Learn from the expert: Dale Carnegie
Skill: Sales
Sales is a meta-skill. Everything in life is sales.
Learn to:
• Find your dream customer
• Create grand slam offers
• Leverage the value equation
Learn from the expert: @AlexHormozi
Skill: Outsourcing to VAs
The skill that gives you back control over your time.
Learn to:
• Create SOPs
• Identify where you're losing time
• Save hundreds of hours on DMs + emails
Learn from: My free workshop 👇
mattgray.xyz
TL;DR
Learn these 9 skills as a solopreneur:
1. Product Psychology
2. Copywriting
3. Community Building
4. Storytelling
5. Habit Formation
6. Niche Creation
7. Empathy
8. Sales
9. Delegation
Thanks for reading! Follow me
@matt_gray_
for more content like this.
P.S. If you like systems and personal growth, you will love my weekly newsletter (it's free).
Every Saturday morning get 1 business growth tip to grow your online business.
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