10 Tweets 1 reads Oct 04, 2022
Perfect copy can take you from Rags to Riches.
But most people complicate the process.
7 Copywriting Formulas to 10x your current customers:
1. FAB: Feature - Advantage - Benefit.
Start by sharing what your product can do.
Explain how your product would help your customers.
Show them the benefits they can achieve by buying your product.
Perfect Example:
2. QUEST: Qualify-Understand-Educate-Sell-Transform.
Qualify/Target only those people who can be your customers
Show them you understand their problems.
Explain the solutions to their problems
Show them you can solve their problem.
Make them customers from viewers.
Example:
3. PAS: Problem Agitate Solution.
Pin Point your customer's Problem.
Talk more about it. Make the reader think.
Present your product as the Solution.
Perfect Example:
4. AIDA: Attention-Interest-Desire-Action.
Attract the Attention of your customers.
Make them Interested in your product/service.
Explain your product benefits to ignite a Desire.
Tell them what Action they should take.
Perfect Example:
5. BAB: Before-After Bridge.
Explain the state of your customers Before using your product.
Then, explain what would change After they start using your product.
Perfect Example:
6. ACCA: Awareness-Comprehension-Conviction-Action.
Start with telling your audience something they don't know.
Help them understand the problem.
Convince them to take action.
Show them how to act.
Perfect Example:
7. KISS: Keep It Simple Stupid.
Remove all unnecessary information.
Choose a brand message. Talk about it.
Nothing else!
Perfect Example:
7 Copywriting Formulas that'll make customers run after your service:
• FAB
• QUEST
• PAS
• AIDA
• BAB
• ACCA
• KISS
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