Growing an Online Business is Hard
But it becomes easier when you don't fall for the conventional advice
These 11 lessons from the book Rework are a masterclass every creator and solopreneur should understand:
-Threadđ§ľ-
But it becomes easier when you don't fall for the conventional advice
These 11 lessons from the book Rework are a masterclass every creator and solopreneur should understand:
-Threadđ§ľ-
Rework by Jason and David was published in 2009.
It broke the rules that a business was "supposed" to follow.
This book has aged like the finest of wines.
It will take me 5 threads to compress the learnings from it
But here are 11 lessons that you MUST learn today:
It broke the rules that a business was "supposed" to follow.
This book has aged like the finest of wines.
It will take me 5 threads to compress the learnings from it
But here are 11 lessons that you MUST learn today:
1. Ignore The "Real World"
This Real World sounds like an awfully depressing place to live.
Itâs a place where new ideas, unfamiliar approaches, and foreign concepts ALWAYS lose.
The real world isnât a place,
itâs an excuse.
Itâs a justification for not trying.
Ignore it.
This Real World sounds like an awfully depressing place to live.
Itâs a place where new ideas, unfamiliar approaches, and foreign concepts ALWAYS lose.
The real world isnât a place,
itâs an excuse.
Itâs a justification for not trying.
Ignore it.
2. Enough Of Failure Talks
You hear that failure builds character. â
People advise, âFail early and fail often.â
With so much failure in the air, you canât help but breathe it in.
Donât inhale.
Other peopleâs failures are just that:
OTHER PEOPLE'S FAILURES.
You hear that failure builds character. â
People advise, âFail early and fail often.â
With so much failure in the air, you canât help but breathe it in.
Donât inhale.
Other peopleâs failures are just that:
OTHER PEOPLE'S FAILURES.
3. What Do You Learn From Your Mistakes?
You might learn what not to do again, but how valuable is that?
You still donât know what you should do next.
Success gives you real ammunition.
Learn from success. â
When you succeed,
You know what workedâand you can repeat it
You might learn what not to do again, but how valuable is that?
You still donât know what you should do next.
Success gives you real ammunition.
Learn from success. â
When you succeed,
You know what workedâand you can repeat it
4. Don't Obsess Over Plans
Writing a plan makes you feel in control of things you canât control.
Why donât we just call plans what they really are:
Guesses.
When you turn guesses into plans, you enter a danger zone.
A Plan lets the past drive the future.
Act and iterate.
Writing a plan makes you feel in control of things you canât control.
Why donât we just call plans what they really are:
Guesses.
When you turn guesses into plans, you enter a danger zone.
A Plan lets the past drive the future.
Act and iterate.
5. Small Is Not A Stepping Stone
Ramping up doesnât have to be your goal.â
Small is a great destination in itself.â
Donât be insecure about aiming to be a small business.
Anyone who runs a business thatâs sustainable and profitable,
big or small, should be proud.
Ramping up doesnât have to be your goal.â
Small is a great destination in itself.â
Donât be insecure about aiming to be a small business.
Anyone who runs a business thatâs sustainable and profitable,
big or small, should be proud.
6. Make A Dent In The Universe
Do you want to build just another me-too product or
do you want to shake things up?
What you do is your legacy.
Donât sit around and wait for someone else to make the change you want to see.
Make that change yourself!
Do you want to build just another me-too product or
do you want to shake things up?
What you do is your legacy.
Donât sit around and wait for someone else to make the change you want to see.
Make that change yourself!
7. Piss Off Some People
Great businesses have a point of view, not just a product or service.
You have to believe in something.
You need to have a backbone.
You need to know what youâre
willing to fight for.
Great businesses have a point of view, not just a product or service.
You have to believe in something.
You need to have a backbone.
You need to know what youâre
willing to fight for.
8. Building To Flip Is Building To Flop
Whatâs your exit strategy? â
What is your commitment strategy? â
Think about how to make your project growđ,
not how youâre going to jump ship.
Would you meet a divorce lawyer on the morning of your wedding?
Ridiculous, right?
Whatâs your exit strategy? â
What is your commitment strategy? â
Think about how to make your project growđ,
not how youâre going to jump ship.
Would you meet a divorce lawyer on the morning of your wedding?
Ridiculous, right?
9. Embrace Constraints
Less is a good thing.
Constraints are advantages in disguise.
Ever seen the weapons prisoners make out of soap or a spoon?
Get creative and youâll be amazed at what you can make with just a little.
P.S.: Don't shank people.
Less is a good thing.
Constraints are advantages in disguise.
Ever seen the weapons prisoners make out of soap or a spoon?
Get creative and youâll be amazed at what you can make with just a little.
P.S.: Don't shank people.
10. Build Half A Product, Not A Half-Assed Product
You canât do everything.
You have limited time, resources ability, and focus.
Lots of things get better as they get shorter.
e.g.:
⢠Movies
⢠Albums
⢠Books
Sacrifice some of your darlings for the greater good.
You canât do everything.
You have limited time, resources ability, and focus.
Lots of things get better as they get shorter.
e.g.:
⢠Movies
⢠Albums
⢠Books
Sacrifice some of your darlings for the greater good.
11. Use Your Inspiration Today
We all have ideas.
Ideas are immortal. They last forever.
What doesnât last forever is inspiration.
Inspiration is like fresh fruit or milk;
It has an expiration date.
If you want to do something, youâve got to do it now.
We all have ideas.
Ideas are immortal. They last forever.
What doesnât last forever is inspiration.
Inspiration is like fresh fruit or milk;
It has an expiration date.
If you want to do something, youâve got to do it now.
Whether you are a new creator or a solopreneur,
Read this book and read it again every time you're stuck.
If you're a Copywriter, this is a gem not just for the content but for the language too.
Read this book and read it again every time you're stuck.
If you're a Copywriter, this is a gem not just for the content but for the language too.
The 11 Lessons from Rework:
1. Ignore The "Real World"
2. Enough Of Failure Talks
3. Learn from Success
4. Don't Obsess Over Plans
5. Small Is Not A Stepping Stone
6. Make A Dent In The Universe
7. Piss Off Some People
8. Building To Flip Is Building To Flop
1. Ignore The "Real World"
2. Enough Of Failure Talks
3. Learn from Success
4. Don't Obsess Over Plans
5. Small Is Not A Stepping Stone
6. Make A Dent In The Universe
7. Piss Off Some People
8. Building To Flip Is Building To Flop
9. Embrace Constraints
10. Build Half A Product, Not A Half-Assed Product
11. Use Your Inspiration Today
10. Build Half A Product, Not A Half-Assed Product
11. Use Your Inspiration Today
What's your favourite lesson among these?
If you learned something from this thread:
1. Follow me @AadityaPsp for more of these
2. RT the tweet below to share this thread with your audience
If you learned something from this thread:
1. Follow me @AadityaPsp for more of these
2. RT the tweet below to share this thread with your audience
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