@shaneoleary1 @leegrunnell So, go for a different area of marketing.
You don't do audience research?
You don't identify their motivators?
You don't look for their triggers?
You don't utilise emotive language?
You don't target pain points?
You don't try to solve their problem/pain?
You don't do audience research?
You don't identify their motivators?
You don't look for their triggers?
You don't utilise emotive language?
You don't target pain points?
You don't try to solve their problem/pain?
@shaneoleary1 @leegrunnell You don't identify channels the prospects use?
You don't identify peak exposure times?
You don't utilise exposure/soak?
You don't produce media for their consumption?
You don't use language that matches theirs?
You don't aim to reach them across multiple viable channels?
You don't identify peak exposure times?
You don't utilise exposure/soak?
You don't produce media for their consumption?
You don't use language that matches theirs?
You don't aim to reach them across multiple viable channels?
@shaneoleary1 @leegrunnell You don't use mediums that they prefer?
You don't identify competitors?
You don't analyse their strengths/weaknesses?
You don't look at their positioning?
You don't look at their pricing?
You don't look at their primary prospects?
You don't look at their Value Propositions?
You don't identify competitors?
You don't analyse their strengths/weaknesses?
You don't look at their positioning?
You don't look at their pricing?
You don't look at their primary prospects?
You don't look at their Value Propositions?
@shaneoleary1 @leegrunnell You don't look at their Calls to Action?
You don't look at their Value Adds?
You don't look for ways to increase retention?
You don't look for ways to increase reach?
You don't monitor Brand perception/sentiment?
You don't attempt to sway/re-align perception of image?
You don't look at their Value Adds?
You don't look for ways to increase retention?
You don't look for ways to increase reach?
You don't monitor Brand perception/sentiment?
You don't attempt to sway/re-align perception of image?
@shaneoleary1 @leegrunnell You don't implement/check your Onboarding?
You don't implement/check your exits?
You don't communicate with prospects/existing/prior consumers?
You don't do NPS etc.?
You don't push USP(s)?
You don't attempt to get to market first/cut into existing market(s)?
You don't implement/check your exits?
You don't communicate with prospects/existing/prior consumers?
You don't do NPS etc.?
You don't push USP(s)?
You don't attempt to get to market first/cut into existing market(s)?
@shaneoleary1 @leegrunnell You don't check to see what actions your competitors have taken?
You don't check to see the reception of those actions?
You don't track their promotional campaigns?
You don't listen to what prospects say/think/feel about competitors?
You don't look for competitor fails?
You don't check to see the reception of those actions?
You don't track their promotional campaigns?
You don't listen to what prospects say/think/feel about competitors?
You don't look for competitor fails?
@shaneoleary1 @leegrunnell You don't perform SWOT (or TOWS or PESTLE etc.)?
You don't review customer journeys?
You don't look for leaks/abandonment?
You don't push inbound/outbound sales?
You don't list/prioritise business goals?
You don't strategize to identify objectives/methods for those goals?
You don't review customer journeys?
You don't look for leaks/abandonment?
You don't push inbound/outbound sales?
You don't list/prioritise business goals?
You don't strategize to identify objectives/methods for those goals?
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