The secret to a successful business is not building an audience.
The secret is to build SUPERFANS.
That's why I've spent over 50 days to build an audience of 1000 of superfans (just like Beyonce)
Here are 7 simple ways you can do the same:
The secret is to build SUPERFANS.
That's why I've spent over 50 days to build an audience of 1000 of superfans (just like Beyonce)
Here are 7 simple ways you can do the same:
Why listen to me?
• I helped Mindvalley to build a community & got 5000+ paid customers within 2 weeks, making $2M in a product launch
• I grew my Twitter 0→ 1000 under 2 months
• I got featured on my community building style
So now let’s get to the meat (I’m hungry):
• I helped Mindvalley to build a community & got 5000+ paid customers within 2 weeks, making $2M in a product launch
• I grew my Twitter 0→ 1000 under 2 months
• I got featured on my community building style
So now let’s get to the meat (I’m hungry):
1/ Come up with a name for your community.
Why? You want them to feel relatable to you.
Guidelines:
• catchy
• capture the spirit of your brand
• embody the community feeling
That’s why I use - “SUPERHUMANS”
Everyone who follows me see himself/herself with superpower.
Why? You want them to feel relatable to you.
Guidelines:
• catchy
• capture the spirit of your brand
• embody the community feeling
That’s why I use - “SUPERHUMANS”
Everyone who follows me see himself/herself with superpower.
2/ Find a way to feature your community members.
It can be blog posts, podcast, interviews, social media posts.
e.g. I RT my followers’ superpowers to let the world see their potential.
Make sense?
It can be blog posts, podcast, interviews, social media posts.
e.g. I RT my followers’ superpowers to let the world see their potential.
Make sense?
3/ Share something about yourself with your audience in a way you haven’t done before
e.g. behind the scene, a sneak peek of your new swipe file.
Be human, have fun.
No audience likes a serious role model.
Here’s a sneak peak of my free goodie (follow me to get it)
e.g. behind the scene, a sneak peek of your new swipe file.
Be human, have fun.
No audience likes a serious role model.
Here’s a sneak peak of my free goodie (follow me to get it)
4/ Give your audience quick wins
Do some little things to add value to your audience.
Perhaps DM them what they need help with, or send them a free resource.
Do some little things to add value to your audience.
Perhaps DM them what they need help with, or send them a free resource.
5/ Collect stories of positive transformation from your audience
Ask them to tell you the “before vs after” story.
It doesn’t have to be big.
It could be giving them a mindset shift, sharing a tool, connect them with the right people…
Can you imagine doing that too?
Ask them to tell you the “before vs after” story.
It doesn’t have to be big.
It could be giving them a mindset shift, sharing a tool, connect them with the right people…
Can you imagine doing that too?
6/ Respond to every message
Come up with a system where you will never miss a message!
For me, I setup Tweetdeck in a way I couldn’t forget to reply a single message.
Bonus: To keep the conversation going, always ask a question at the end
Check this:
Come up with a system where you will never miss a message!
For me, I setup Tweetdeck in a way I couldn’t forget to reply a single message.
Bonus: To keep the conversation going, always ask a question at the end
Check this:
7/ Ask your fans to vote or make a decision in your business
It can be anything! Give them a chance to interact with you.
It can be anything! Give them a chance to interact with you.
A few BONUS hacks:
• Find opportunities to get your fans involved in your brand
• Host events/ parties to meet them in person
• Create your own VIP experience
• Find opportunities to get your fans involved in your brand
• Host events/ parties to meet them in person
• Create your own VIP experience
Phewww! You made it till the end.
You must be really committed to building your SUPERFANS.
My promise to you is this:
Choose 1 idea and execute it.
You will start to see some magic!
You must be really committed to building your SUPERFANS.
My promise to you is this:
Choose 1 idea and execute it.
You will start to see some magic!
I hope you enjoyed spending time with me.
I write about audience building, marketing psychology, and entrepreneurship.
Follow me @thestephanielau and @PatFlynn for the inspiration
Like/ Retweet the first tweet to spread free knowledge across the internet
I write about audience building, marketing psychology, and entrepreneurship.
Follow me @thestephanielau and @PatFlynn for the inspiration
Like/ Retweet the first tweet to spread free knowledge across the internet
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HOW TO CREATE SUPERFANS:
• Name your community
• Feature your members
• Share secrets
• Give them quick wins
• Collect transformational stories
• Reply every message
• Let them vote
• Let them involve in your brand
• Host events/ parties
• Create VIP experience
• Name your community
• Feature your members
• Share secrets
• Give them quick wins
• Collect transformational stories
• Reply every message
• Let them vote
• Let them involve in your brand
• Host events/ parties
• Create VIP experience
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