Entrepreneurs start out with a dream of free time and free cash flow.
But many suffer in silence from low pay and long hours.
5 actions you can take today to start loving your business:
But many suffer in silence from low pay and long hours.
5 actions you can take today to start loving your business:
Optimize customer roster:
Every 6 months rank your customers from top to bottom.
Identify commonalities amongst the top and replicate, while firing bottom tier customers.
It's scary to fire customers, but it's liberating and your bottom line will thank you for your courage.
Every 6 months rank your customers from top to bottom.
Identify commonalities amongst the top and replicate, while firing bottom tier customers.
It's scary to fire customers, but it's liberating and your bottom line will thank you for your courage.
Productize:
Taking on any customer who is willing to pay is the fast track to misery.
Instead, craft an offer that is designed for the perfect customer and that's who you'll attract.
Future bad customers will haggle on price and terms.
That's your sign to move on fast!
Taking on any customer who is willing to pay is the fast track to misery.
Instead, craft an offer that is designed for the perfect customer and that's who you'll attract.
Future bad customers will haggle on price and terms.
That's your sign to move on fast!
Put yourself first:
I've talked to 100s of entrepreneurs who can't figure our why revenue doesn't flow to the bottom line.
They have large teams, expensive subscriptions, etc.
It's all BS -- bake owner's compensation into expenses from day 1.
It's the most important one...
I've talked to 100s of entrepreneurs who can't figure our why revenue doesn't flow to the bottom line.
They have large teams, expensive subscriptions, etc.
It's all BS -- bake owner's compensation into expenses from day 1.
It's the most important one...
Low leverage:
Avoid taking on unnecessary debt.
It usually ends up creating long term cash flow issues and cranks up the stress 10x.
Even though it's enticing to see cash available in your account, it's really just stealing from future earnings.
Slow and steady wins.
Avoid taking on unnecessary debt.
It usually ends up creating long term cash flow issues and cranks up the stress 10x.
Even though it's enticing to see cash available in your account, it's really just stealing from future earnings.
Slow and steady wins.
Sales volume:
Struggling owners are rarely doing enough sales outreach.
Backend dashboards, custom software, even accounting can all wait.
NONE of it matters without consistent sales, so get out there and let everyone know about your offer.
Rule: 10x your sales effort.
Struggling owners are rarely doing enough sales outreach.
Backend dashboards, custom software, even accounting can all wait.
NONE of it matters without consistent sales, so get out there and let everyone know about your offer.
Rule: 10x your sales effort.
Building a business can make you wealthy with both time and money.
But it can also feel like a self-imposed prison sentence.
Be intentional with what you're building and you'll get the results you want.
But it can also feel like a self-imposed prison sentence.
Be intentional with what you're building and you'll get the results you want.
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