Building a personal brand from scratch is hard.
You'll have no idea what you're doing 99% of the time.
But if I had a time machine,
I'd go back and tell myself these 20 principles (save this):
You'll have no idea what you're doing 99% of the time.
But if I had a time machine,
I'd go back and tell myself these 20 principles (save this):
The easiest way to add value is to write what you wish you read 2 years ago.
Talk about skills you picked up, problems you overcame, and ideas you learned.
Be the guide for people who are like your past self.
Talk about skills you picked up, problems you overcame, and ideas you learned.
Be the guide for people who are like your past self.
Law of equivalent exchange: To get engagement, you must give engagement.
You can't expect anyone to interact with your posts if you don't do the same for them.
Even a simple like goes a long way and is always appreciated.
You can't expect anyone to interact with your posts if you don't do the same for them.
Even a simple like goes a long way and is always appreciated.
Be everyone's favorite person by giving more than you take.
There's no downsides to sharing your knowledge, methods, and techniques with others.
If you want to build a personal brand, be known for the ridiculous amount of value you give away.
There's no downsides to sharing your knowledge, methods, and techniques with others.
If you want to build a personal brand, be known for the ridiculous amount of value you give away.
No matter how big your audience is, put in 110% of the effort for them each day.
Even if you only have 10 followers. That's 10 whole people who took a chance with you.
100 followers? That would fill multiple classrooms. Do your best for them.
Even if you only have 10 followers. That's 10 whole people who took a chance with you.
100 followers? That would fill multiple classrooms. Do your best for them.
First impressions matter, have a clear profile picture that's memorable.
Your picture is attached to every single tweet you post.
It's not something you want to change often because it'll throw people off, so make it good.
Your picture is attached to every single tweet you post.
It's not something you want to change often because it'll throw people off, so make it good.
Your bio is your elevator pitch, you need a clear value proposition.
Don't go for a clever bio that takes more than 2-3 seconds to process.
Be upfront with who you are, what you talk about, and why people should follow.
Don't go for a clever bio that takes more than 2-3 seconds to process.
Be upfront with who you are, what you talk about, and why people should follow.
Your pinned tweet is your trophy, showcase your most valuable piece of content.
Think of it this way: If a profile visitor was only allowed to read one tweet from you...
Which one would you show them?
Think of it this way: If a profile visitor was only allowed to read one tweet from you...
Which one would you show them?
You won't get followers if you have sloppy branding, be consistent across the board.
90% of the time you want your content to be about 2-3 set topics.
You can't build a reputation if people don't know what to associate you with.
90% of the time you want your content to be about 2-3 set topics.
You can't build a reputation if people don't know what to associate you with.
Go out and make friends with other like-minded creators, it sucks doing this alone.
A proper support system can keep you going, even on days where you feel like quitting.
With friends you can take on challenges together, roast each other with feedback, and grow as a team.
A proper support system can keep you going, even on days where you feel like quitting.
With friends you can take on challenges together, roast each other with feedback, and grow as a team.
Learn to zoom out and look at the big picture.
1% better each day doesn't sound impressive, but that's 37x better by the end of the year.
If you focus on short term results, you're setting yourself up for disappointment.
1% better each day doesn't sound impressive, but that's 37x better by the end of the year.
If you focus on short term results, you're setting yourself up for disappointment.
Keep your body in shape no matter what.
The deeper you get in your journey to building a personal brand, the more tasks will pile up.
No matter how busy you are, put in time for your health. Take that walk, lift those weights.. Your future self will thank you.
The deeper you get in your journey to building a personal brand, the more tasks will pile up.
No matter how busy you are, put in time for your health. Take that walk, lift those weights.. Your future self will thank you.
To create high quality content, you must consume high quality content.
So make a swipe file of your top content inspirations and update it on a daily basis.
Your swipe file will help you see what works and save you 1000s of hours on brainstorming ideas.
So make a swipe file of your top content inspirations and update it on a daily basis.
Your swipe file will help you see what works and save you 1000s of hours on brainstorming ideas.
Build a magnetic personal brand by becoming a cheerleader and uplifting other people's success.
At the end of the day, we're all here to win.
It costs nothing to celebrate the growth and progress of our peers.
At the end of the day, we're all here to win.
It costs nothing to celebrate the growth and progress of our peers.
Typos and grammar mistakes don't matter as much as you think they do.
It's hard not to be a perfectionist even when it comes to editing what you write.
But trust me. That small mispelling isn't going to be the reason why something flops, people rarely care.
It's hard not to be a perfectionist even when it comes to editing what you write.
But trust me. That small mispelling isn't going to be the reason why something flops, people rarely care.
There's no point in saving all your best ideas for the future.
Think it, ship it. The faster you act on your ideas, the faster you can validate them.
You don't always need to hit some "milestone" to feel ready.
Think it, ship it. The faster you act on your ideas, the faster you can validate them.
You don't always need to hit some "milestone" to feel ready.
Don't compare your chapter 5 to someone else's chapter 25.
Everyone has their own circumstances, privileges, experiences, and luck.
The only thing that matters is whether you're making progress in your own story.
Everyone has their own circumstances, privileges, experiences, and luck.
The only thing that matters is whether you're making progress in your own story.
People love seeing behind the scenes, so build something in public.
The best part about this is generating hype and getting feedback.
Nothing like sharing your process to deepen trust with your audience.
The best part about this is generating hype and getting feedback.
Nothing like sharing your process to deepen trust with your audience.
Pick up a journaling habit as soon as you can.
Write your story, document your progress, reflect your actions.
So many things can happen every day in life, and you'll be glad you captured it all.
Write your story, document your progress, reflect your actions.
So many things can happen every day in life, and you'll be glad you captured it all.
Your ideas aren't obvious or overdone, there will always be someone who wants to hear it.
Remember that everyone sees things differently.
Your "obvious" idea may be the spark of inspiration for your audience to take action.
Remember that everyone sees things differently.
Your "obvious" idea may be the spark of inspiration for your audience to take action.
Don't overthink it, the thread you spent 4 hours on can flop and the thread you spent 20 minutes on can go viral.
You can't control the outcomes of all your content.
But you can control the process. Build systems to write efficiently, and aim for done over perfect.
You can't control the outcomes of all your content.
But you can control the process. Build systems to write efficiently, and aim for done over perfect.
What would you add?
Let me know in the comments below.
1. Follow me @thesyedhuq for more simplified lessons on growing an online audience.
2. Retweet the thread below to help a fellow creator start their journey.
Let me know in the comments below.
1. Follow me @thesyedhuq for more simplified lessons on growing an online audience.
2. Retweet the thread below to help a fellow creator start their journey.
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