Creating consistent content doesn't have to be complicated or even time consuming.
Here's a 3-step method to becoming a content machine.
Here's a 3-step method to becoming a content machine.
1. Know what you know.
You don't have to be an expert in everything. Just pick one thing that you're really good at and break it down into 3-5 components.
I'll use Freelancing for this example.
You don't have to be an expert in everything. Just pick one thing that you're really good at and break it down into 3-5 components.
I'll use Freelancing for this example.
Freelancing
What kind? Writing
About what? Niching Down
How? Market research
What do Freelance Writers need? Client acquisition
What does a Freelance Writer do with their new clients? Onboarding
What kind? Writing
About what? Niching Down
How? Market research
What do Freelance Writers need? Client acquisition
What does a Freelance Writer do with their new clients? Onboarding
2. Breaking them down further
Writing: Rules, Techniques, Style, Persuasive Writing
Niching Down: Web content, SM Content, Emails, Blogs
Market Research: Identifying problems and solutions
Clients: Lead Gen, Pre-qualifying, etc
Onboarding: Setting up systems
Writing: Rules, Techniques, Style, Persuasive Writing
Niching Down: Web content, SM Content, Emails, Blogs
Market Research: Identifying problems and solutions
Clients: Lead Gen, Pre-qualifying, etc
Onboarding: Setting up systems
3. Create a content schedule
Take those 3-5 components and decide what days/weeks you will cover each of them.
Decide What platforms you will use to talk about them. (emails, tweets, videos, etc)
Take those 3-5 components and decide what days/weeks you will cover each of them.
Decide What platforms you will use to talk about them. (emails, tweets, videos, etc)
For example:
Monday: Writing
Tuesday: Niching Down
Wednesday: Market research
Thursday: Client Acquisition
Friday: Onboarding
Mon, Wed, Fri: Emails
Tues, Thurs: Videos
Tweets and IG: Every day
Monday: Writing
Tuesday: Niching Down
Wednesday: Market research
Thursday: Client Acquisition
Friday: Onboarding
Mon, Wed, Fri: Emails
Tues, Thurs: Videos
Tweets and IG: Every day
By creating a content schedule, you know what you're going to talk about and when/how.
You can frontload everything and create months of content in just a few hours.
By being consistent with your content, you're audience and account with grow like weeds.
You can frontload everything and create months of content in just a few hours.
By being consistent with your content, you're audience and account with grow like weeds.
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