The true value of my podcast to me has nothing to do with monetization or downloads.
Here's why:
1. Guests ask me questions on the show, so each ep is a forcing function for me to come up with answers and communicate them.
2. It helps me understand what people struggle with.
Here's why:
1. Guests ask me questions on the show, so each ep is a forcing function for me to come up with answers and communicate them.
2. It helps me understand what people struggle with.
3. My show gives me a sandbox to learn first-hand how to grow a podcast and YouTube channel. That broadens my expertise and what I can teach other creative entrepreneurs.
4. It's a way to scale the help I give people - advice I give to one person is now available to everyone.
4. It's a way to scale the help I give people - advice I give to one person is now available to everyone.
5. When people see me on video or hear me on audio it creates a deeper connection than just written words in tweets, blog posts, and newsletters.
6. My show format means anyone in my audience can be a guest and get exposure to my audience - if they have good questions to ask.
6. My show format means anyone in my audience can be a guest and get exposure to my audience - if they have good questions to ask.
7. It's a powerful content creation engine - the time I spend recording an episode generates content I can use over and over again in different ways.
8. It adds two new places where I can be discovered in search or recommendations - on YouTube and podcast platforms.
8. It adds two new places where I can be discovered in search or recommendations - on YouTube and podcast platforms.
9. It creates an opportunity for me to invite on experts as guests and learn from them directly in my "Flip the Script" episodes.
10. Answering people's questions on my podcast each week gives me a chance to "practice" my consulting work - it's like going to the gym.
10. Answering people's questions on my podcast each week gives me a chance to "practice" my consulting work - it's like going to the gym.
Now that I've convinced you to have a podcast, here's how to create one that isn't boring:
Want to check out the podcast I'm getting so much value out of?
Here's a good place to start.
(Btw, you'll get even more value out of it as a listener than I get as the creator. 😉)
joshspector.com
Here's a good place to start.
(Btw, you'll get even more value out of it as a listener than I get as the creator. 😉)
joshspector.com
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