6 Tweets 3 reads Mar 08, 2023
Let's say you're a boss, a CEO, a top dog in your industry.
You're faced with a tough decision that could have major implications for your business.
You know that making the right call might lead to some short-term discomfort, like laying off employees or taking a hit to your revenue.
But you also know that in the long run, it will lead to bigger profits, a stronger position in the market, and the kind of success that everyone dreams of.
So what do you do?
You put your emotions aside and make the decision that's best for the company, regardless of the pain or pleasure that comes with it.
In a world that's obsessed with instant gratification and constant pleasure-seeking, it's easy to get sidetracked.
But if you want to achieve greatness, you need to focus on the end goal and ignore the distractions.
You need to make the tough decisions that others are too afraid to make.
When something needs to be done, pain and pleasure are out of the equation.
You need to be willing to take risks, to face discomfort, to put in the work and do what needs to be done.

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