My heart sank.
-£1432.13 out of a -£1500 overdraft.
I bought a course on running an Agency.
THIS HAD TO WORK…or else…
Stupid decision? Maybe.
But if you knew about my life leading up to this moment
It makes perfect sense:
-£1432.13 out of a -£1500 overdraft.
I bought a course on running an Agency.
THIS HAD TO WORK…or else…
Stupid decision? Maybe.
But if you knew about my life leading up to this moment
It makes perfect sense:
My parents divorced when I was 7 years old.
So from that point forward:
I lived with my Mum who was on a salary of £13,000/year
and saw my Dad once a week as he:
So from that point forward:
I lived with my Mum who was on a salary of £13,000/year
and saw my Dad once a week as he:
- Remarried
- Had another kid
- Built a multi-million pound business
Then we had my Grandpa, who to this day, is still the best entrepreneur I’ve ever known:
- Had another kid
- Built a multi-million pound business
Then we had my Grandpa, who to this day, is still the best entrepreneur I’ve ever known:
He spent 66 years building a 5000 person charity
Even now, at 86 years old, while in and out of hospital?
He’s still on calls, giving all his money away.
So growing up I was surrounded by
Even now, at 86 years old, while in and out of hospital?
He’s still on calls, giving all his money away.
So growing up I was surrounded by
Brilliant entrepreneurs.
I saw my own blood build huge businesses.
But I had none of the money, & seemingly none of the talent too.
My older brother was the smart one growing up.
I was severely dyslexic.
But the one thing I did have?
I saw my own blood build huge businesses.
But I had none of the money, & seemingly none of the talent too.
My older brother was the smart one growing up.
I was severely dyslexic.
But the one thing I did have?
Unrelenting drive to win.
To cut a long story short, that drive never left me.
Even when I went off to University to study marketing?
(waste of my time btw)
I didn’t fit in.
Never in my life did I want a job.
So…
To cut a long story short, that drive never left me.
Even when I went off to University to study marketing?
(waste of my time btw)
I didn’t fit in.
Never in my life did I want a job.
So…
At 21 years of age, in my 3rd year of Uni
I emptied my bank to -£1432 out of a -£1500 overdraft.
The course I bought was @GadzhiIman Agency Incubator.
& I also bought some Russel Brunson stuff
Decided to go ALL IN
BACK TO A WALL
HAD TO MAKE IT WORK
I emptied my bank to -£1432 out of a -£1500 overdraft.
The course I bought was @GadzhiIman Agency Incubator.
& I also bought some Russel Brunson stuff
Decided to go ALL IN
BACK TO A WALL
HAD TO MAKE IT WORK
@GadzhiIman My 3rd year was an industrial placement year.
(Basically I was meant to get a job)
Instead of working for someone like Disney or IBM?
After buying the courses, I created my Agency & employed myself.
Now this wasn’t allowed, but I didn't let that stop me.
(Basically I was meant to get a job)
Instead of working for someone like Disney or IBM?
After buying the courses, I created my Agency & employed myself.
Now this wasn’t allowed, but I didn't let that stop me.
@GadzhiIman Immediately I started to make progress
These courses were more valuable than all the YouTube videos I’d watched for years prior.
I still remember to this day the feeling of signing my first client:
These courses were more valuable than all the YouTube videos I’d watched for years prior.
I still remember to this day the feeling of signing my first client:
@GadzhiIman The day had FINALLY come.
£680 set-up & £2k/Mo.
I went from ZERO income to making more than my friends with just 1 client.
£680 set-up & £2k/Mo.
I went from ZERO income to making more than my friends with just 1 client.
@GadzhiIman But I didn’t stop there. I put in WORK.
I had a bigger chip on my shoulder than most.
So when the time came to finish my degree?
I was already making over £100k/yr
I had a bigger chip on my shoulder than most.
So when the time came to finish my degree?
I was already making over £100k/yr
@GadzhiIman and I wanted to drop out AT LEAST once a week.
But I NEEDED to prove I could finish it.
(thanks dad)
For 9 months my life looked like the below calendar
P.s Yes it was as bad as it sounds.
But I NEEDED to prove I could finish it.
(thanks dad)
For 9 months my life looked like the below calendar
P.s Yes it was as bad as it sounds.
@GadzhiIman Then when I finished my degree I went full throttle.
I could scale to the moon, or so I thought…
When I went full time & tried to scale, problem after problem arised.
See my business was Lead Gen, and my main problem was
I could scale to the moon, or so I thought…
When I went full time & tried to scale, problem after problem arised.
See my business was Lead Gen, and my main problem was
@GadzhiIman all the clients were on performance only & set-up fees
Most clients, I got good results for, BUT
I still got fired.
Because I’d get them leads, but my clients couldn’t close them.
Most clients, I got good results for, BUT
I still got fired.
Because I’d get them leads, but my clients couldn’t close them.
@GadzhiIman So I was on an “MRR rollercoaster” as I like to call it
Earning 30k-40k GBP one month, back down to 20k the next
& because I was purely relying on performance?
There was no way I could step out of the business
If I tried to build a team to do the work?
Earning 30k-40k GBP one month, back down to 20k the next
& because I was purely relying on performance?
There was no way I could step out of the business
If I tried to build a team to do the work?
@GadzhiIman The results would drop while I trained them up.
I didn’t have the contracts & infrastructure in place to comfortably hire.
So my scaling ability was tied to my ability.
FUCK.
I didn’t have the contracts & infrastructure in place to comfortably hire.
So my scaling ability was tied to my ability.
FUCK.
@GadzhiIman I’d even go on holiday with my girl.
Try to enjoy the money we worked so hard for.
But I spent all of it by the pool working.
Which is fine, if I WANTED to do that.
But the difference is, I HAD to do that.
Try to enjoy the money we worked so hard for.
But I spent all of it by the pool working.
Which is fine, if I WANTED to do that.
But the difference is, I HAD to do that.
@GadzhiIman This was a dark period in my life.
I built up an MRR but now I had to keep it there.
But with high client churn?
The only way to keep my MRR high
I built up an MRR but now I had to keep it there.
But with high client churn?
The only way to keep my MRR high
@GadzhiIman was to care about my own lead gen over my clients.
I’d sign new clients left right and centre.
Work for a few months, get them decent results.
Then they’d inevitably leave.
I’d sign new clients left right and centre.
Work for a few months, get them decent results.
Then they’d inevitably leave.
@GadzhiIman This didn’t feel good.
I kept it going for another 6 months or so.
Not knowing about any alternatives.
Luckily:
I kept it going for another 6 months or so.
Not knowing about any alternatives.
Luckily:
@GadzhiIman My now business partner @JordanLeeGrowth convinced me to shut down my Agency & start a business with him as a “Growth Partner”
It took him one call & a steak dinner to win me over
Obviously this has paid off massively, because I made over a million in 2022 with a team of 40 now
It took him one call & a steak dinner to win me over
Obviously this has paid off massively, because I made over a million in 2022 with a team of 40 now
@GadzhiIman @JordanLeeGrowth So I’ve decided, after keeping it secret for years, to reveal my exact business model
Niche
Lead Gen
Sales Process
Growth Partner Deal Structure
Growth Partner Contracts
Systemisation
Hiring
Building for an exit
Niche
Lead Gen
Sales Process
Growth Partner Deal Structure
Growth Partner Contracts
Systemisation
Hiring
Building for an exit
@GadzhiIman @JordanLeeGrowth Showed my Growth Partner Deal Structure & Contracts to Jake & he got this incredible deal:
@GadzhiIman @JordanLeeGrowth Showed my sales scripts to @directsalesjoe (who has 10+ years experience in sales) & he signed multiple huge deals right after
@GadzhiIman @JordanLeeGrowth @directsalesjoe Showed my Client Retention & Cash Collection strategies to Wesley & he went from 700/mo to 30k+ a month in 120 days
@GadzhiIman @JordanLeeGrowth @directsalesjoe Showed my exact Lead Gen Script to Max & he signed his first few Growth Partner deals not too long after (without a case study)
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