Brook Hiddink | High Ticket eCommerce
Brook Hiddink | High Ticket eCommerce

@ecomwithbrook

27 Tweets 8 reads Mar 09, 2023
I did over 5,000,000 in 16 months on my first ever eCom store.
High Ticket eCom MASTER THREAD🧡
Thread #4 of 10 (Follow me for more to come)
Here is EXACTLY How to set up a perfect Demo store
First things first.
Here are the previous threads in the Twitter course to this point:
🚨 PART 1: Setting up your business:
🚨 PART 2: Selecting Your Niche:
🚨 PART 3: Finding Suppliers:
Now, let's get to Step 4: Setting up your demo store
When we reach out to suppliers in Part 5, many will ask us for our website.
For this reason, it's important that we build a "demo store" to have ready to show them.
This is what is covered in this thread:
1️⃣ // Step 1:
Choosing your store name.
When picking a store name, keep the following in mind:
πŸ‘‰ Simple
πŸ‘‰ Easy to pronounce
πŸ‘‰ Easy to remember
πŸ‘‰ Easy to spell
πŸ‘‰ Main product keyword - ie "sauna" in the name for niche store
πŸ‘‰ Communicates your niche
Additionally:
Shopify has a tool that can help you think of ideas: shopify.com
2️⃣ // Step 2: Create a Shopify Account with your store name
Here's a link that you can get a FREE Trial + $1/month for 3 month membership: shopify.pxf.io
3️⃣ // Step 3: Once you create your Shopify account, you will be able to purchase your Domain.
When choosing your domain, keep the following factors in mind:
πŸ‘‰ Use .com
πŸ‘‰ Do not use "-" or any punctuation
πŸ‘‰ Put a product keyword or niche keyword in your URL to help SEO
4️⃣ // Step 4: Set up a Google Workspace for your business with your new URL.
I recommend setting up:
πŸ‘‰ A personal email "yourname@domain.com"
πŸ‘‰ A "Sales@yourdomain.com" email
πŸ‘‰ A "info@yourdomain.com" email
Sign up to some newsletters to begin warming up your email
5️⃣ // Step 5: Designing your Logo
There are plenty of AI logo generation tools online.
Or, if you prefer to do it yourself, Canva is an excellent option as well.
6️⃣ // Step 6: Setting up Shopify Settings
Set up everything in "Settings" related to Tax, your business, Shopify payments, shipping, etc.
This varies by region and is likely to nuanced to propertly cover in a Twitter Thread.
However - there should be plenty of Youtube Videos to help with the Shopify settings process when you get to it.
7️⃣ // Step 7: Choosing a store theme
While you don't need a high end option right away, keep in mind - if you decide to change down the line, you will need to re-design your store from scratch.
πŸ‘‰ High end options: Flex/Turbo by Out of the Sandbox or Empire by Shopify
There are plenty of other themes on the market as well.
8️⃣ // Step 8: Must have Shopify Apps
While you can review my full tech stack, not all of these are required right away:
To begin, I would recommend downloading:
πŸ‘‰ Klaviyo for email marketing
πŸ‘‰ Simprosis for Google Ads
[ctd....]
πŸ‘‰ Estimated Delivery Boost for Shipping time
πŸ‘‰ Quikify for your menu
πŸ‘‰ Slide Cart for CRO
πŸ‘‰ Chatra for Live Chat
πŸ‘‰ Open Phone for customer service
πŸ‘‰ Slack for your "hub"
πŸ‘‰ Zapier to integrate Shopify and Slack
9️⃣ // Step 9: Designing Your Home Page
Focus on
πŸ‘‰Trust
πŸ‘‰ Simplicity
πŸ‘‰ 2 Colors
πŸ‘‰ 2 Fonts
Order of items on home page
πŸ‘‰ Hero image/buttons
πŸ‘‰ Free Shipping/Selling propositions
πŸ‘‰ Featured collections
πŸ‘‰ Reviews/Social proof
[ctd...]
πŸ‘‰ Carousel of other collections
πŸ‘‰ About your brand
πŸ‘‰ Newsletter
πŸ”Ÿ // Step 10: Creating your collection pages
πŸ‘‰ Make 3 products wide on desktop
πŸ‘‰ 2 Products wide o mobile
πŸ‘‰ Design 3 collections for the demo store
1️⃣1️⃣ // Step 11: Creating 3x Demo Products
You can use images of products from Stock image websites and use Chat GPT to write out some sample product descriptions.
Create 3 of your "main" products as demo products in case a supplier looks at your store.
1️⃣2️⃣ // Step 12: Designing your "About Us" Page
Focus on
πŸ‘‰ Creating some brand core values
πŸ‘‰ Picture of you/about you
πŸ‘‰ Your story
πŸ‘‰ Goal: Increase trust and tell a story
TL;DR
βœ… Choose name
βœ… Set up Shopify
βœ… Buy Domain
βœ… Set up Google Workspace
βœ… Design Logo
βœ… Shopify Settings
βœ… Get Shopify Theme
βœ… Get apps
βœ… Design Home, Collection, About us Page
βœ… Add 3 Demo Products
NEXT UP: Closing Suppliers
THANK YOU FOR READING
Master Thread so far 🧡
πŸ’Ό Thread 1: Business Set Up-
🎯 Thread 2: Niche Selection-
🀝 Thread 3: Supplier Research-
πŸ›οΈ Thread 4: Demo Store:
If you've taken any value from these threads, I'd appreciate your support by:
1. Like and retweet the first tweet to share with your audience
2. Follow me @ecomwithbrook for High Ticket eCom content and to view the future threads.
By the way....if you want to work directly with me on building your OWN high ticket eCom store:
Send me a DM saying "HTE” and I'll send you the information that you need to get started.
Let's get to work πŸ”₯πŸ”₯πŸ”₯
Here are some student results so far: highticketecommerce.co
πŸ§™ Apply for Coaching: highticketecommerce.co
πŸ’― FREE eCom Course invicta.mykajabi.com
πŸ“Ή Youtube Content: youtube.com
πŸ“· Business IG: instagram.com

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