Copywriting helped me:
• Grow on Twitter
• Get clients for my ghostwriting business
• And send better texts to my Tinder matches
It’s the most profitable skill of all time.
Here are 12 Copywriting tips that'll immediately make you more persuasive than 99% of people:
🧵
• Grow on Twitter
• Get clients for my ghostwriting business
• And send better texts to my Tinder matches
It’s the most profitable skill of all time.
Here are 12 Copywriting tips that'll immediately make you more persuasive than 99% of people:
🧵
1. Use power words
Bad Copy:
• Improve your mood
• Harm your health
• Hurt your conversion rates
Great Copy:
• Boost your mood
• Destroy your health
• Kill your conversion rates
Power words elicit strong emotional responses from readers.
Bad Copy:
• Improve your mood
• Harm your health
• Hurt your conversion rates
Great Copy:
• Boost your mood
• Destroy your health
• Kill your conversion rates
Power words elicit strong emotional responses from readers.
2. Keep your readers curious
Plant seeds of curiosity in your copy:
• But first...
• But guess what...
• And then it hit me...
• Now here's the catch...
• Here comes the good part...
Your readers won't be able to resist reading till the end.
Plant seeds of curiosity in your copy:
• But first...
• But guess what...
• And then it hit me...
• Now here's the catch...
• Here comes the good part...
Your readers won't be able to resist reading till the end.
3. Use specific timeframes.
Don't say: "Fast"
Say: "In 8 minutes"
Don't say: "Quickly"
Say: "In less than 24 hours"
Specificity = Credibility = Sales
Don't say: "Fast"
Say: "In 8 minutes"
Don't say: "Quickly"
Say: "In less than 24 hours"
Specificity = Credibility = Sales
4. Use numbers in your headlines.
Don’t say:
“Here’s how I made money with a new product”
Say:
“Here’s how I made $12,583 profit in 10 days with an audience of 9,357 and a new low-ticket product”
Numbers give you instant credibility.
Don’t say:
“Here’s how I made money with a new product”
Say:
“Here’s how I made $12,583 profit in 10 days with an audience of 9,357 and a new low-ticket product”
Numbers give you instant credibility.
5. Use value-driven CTA's
Stop using “Buy Now” or "Subscribe"
Use alternatives that offer instant gratification:
—> Join the brotherhood
—> Start losing weight today
—> Unlock your swipe file now
—> Get rid of your writer's block immediately
Guaranteed to make you more money.
Stop using “Buy Now” or "Subscribe"
Use alternatives that offer instant gratification:
—> Join the brotherhood
—> Start losing weight today
—> Unlock your swipe file now
—> Get rid of your writer's block immediately
Guaranteed to make you more money.
6. Eliminate the fluff
Get rid of these words:
• A lot
• That
• Very
• Thing
• Really
• Actually
And get rid of these phrases:
• I think
• Kind of
• Sort of
• In order to
• The thing is
• Due to the fact
• As a matter of fact
Keep it simple.
Get rid of these words:
• A lot
• That
• Very
• Thing
• Really
• Actually
And get rid of these phrases:
• I think
• Kind of
• Sort of
• In order to
• The thing is
• Due to the fact
• As a matter of fact
Keep it simple.
7. Use direct commands
• Listen
• Remember
• Picture this
• Imagine this
• Pay attention
• Think about it
• Stick with me here
They'll boost your reader engagement.
• Listen
• Remember
• Picture this
• Imagine this
• Pay attention
• Think about it
• Stick with me here
They'll boost your reader engagement.
8. Use transition phrases
Questions are excellent transition phrases:
• The result?
• The answer?
• Amazing, right?
• You see my point?
• Are you digging this?
They'll help you maintain attention.
Questions are excellent transition phrases:
• The result?
• The answer?
• Amazing, right?
• You see my point?
• Are you digging this?
They'll help you maintain attention.
9. Start your sentences with conjunctions.
• If
• Or
• So
• But
• And
• Because
Your writing will sound more human.
And it'll be more engaging.
But only use them when it makes sense.
This Tweet is an example.
• If
• Or
• So
• But
• And
• Because
Your writing will sound more human.
And it'll be more engaging.
But only use them when it makes sense.
This Tweet is an example.
10. Create irresistible offers
Hard Sell → "I'll do ghostwriting for $2500 a month"
Easy Sell → "I'll guarantee you 24 extra booked calls & 4500 followers in 60 days...or I'll work for free until I do"
Your offer separates you from the rest.
Hard Sell → "I'll do ghostwriting for $2500 a month"
Easy Sell → "I'll guarantee you 24 extra booked calls & 4500 followers in 60 days...or I'll work for free until I do"
Your offer separates you from the rest.
11. Use the power of imagery
Weak: "Go somewhere and do something"
Better: "Go to the kitchen and get food"
Great: "Go to the kitchen, open the oven, and pull out the crispiest, most delicious hot pizza you’ve ever eaten"
Send your readers on a visual journey.
Weak: "Go somewhere and do something"
Better: "Go to the kitchen and get food"
Great: "Go to the kitchen, open the oven, and pull out the crispiest, most delicious hot pizza you’ve ever eaten"
Send your readers on a visual journey.
12. Want to know the final tip?
Here it is:
Open-loops.
Ask your readers a question they want to know the answer to.
This will open a loop in their minds.
And they’ll be forced to read till the end to close it.
This Tweet is an example.
Here it is:
Open-loops.
Ask your readers a question they want to know the answer to.
This will open a loop in their minds.
And they’ll be forced to read till the end to close it.
This Tweet is an example.
That's it.
If you enjoyed this thread:
1. Follow me @Java_writes for tweets on Writing, Audience Building and Business
2. RT the tweet below to provide value to your audience
If you enjoyed this thread:
1. Follow me @Java_writes for tweets on Writing, Audience Building and Business
2. RT the tweet below to provide value to your audience
Subscribe to my Newsletter if you want to:
• Receive advanced tips on Copywriting
• Follow my journey of growing my ghostwriting business
writinghabitat.beehiiv.com
• Receive advanced tips on Copywriting
• Follow my journey of growing my ghostwriting business
writinghabitat.beehiiv.com
Loading suggestions...