9 Tweets 2 reads Jun 02, 2023
Sales funnels for agencies can be tricky to design.
But done well, they can transform your business.
Here's how to create a success funnel in 7 easy steps:
(A ๐Ÿงต):
1. Identify your ideal customer.
Define their:
โ†ณ Demographics
โ†ณ Interests
โ†ณ Problem areas
โ†ณ Goals
This makes it easy to craft a message that speaks directly to them.
2. Create a lead magnet.
Offer a free resource in exchange for their contact information.
Ideas:
โ†ณ eBook
โ†ณ Checklist
โ†ณ Worksheet
โ†ณ Template
โ†ณ Quiz
โ†ณ Webinar
It should solve a problem they have or get them closer to their goal.
3. Design a landing page.
Make it simple and clear.
A good landing page has:
โ†ณ Headline
โ†ณ Subheadline
โ†ณ Benefits
โ†ณ Social proof
โ†ณ Opt-in form
Make it clear to the visitor what they're getting and what to do next.
4. Set up an email nurture sequence.
Create a sequence of 5-7 emails that provide even more value and build trust.
Include:
โ†ณ Personal stories
โ†ณ Social proof
โ†ณ Tips
โ†ณ How-to guides
The goal is to get them excited about working with you.
5. Offer a tripwire.
After they opt-in, give them a low-cost offer or service.
This starts the relationship on a good note.
It should be a no-brainer for them to accept.
6. Upsell to your core service.
Now that they know and trust you, make them a higher-priced offer.
Make it clear how your service solves their specific problem or helps them achieve their goal.
7. Continuously improve.
Track your conversion rates and improve them over time.
Test your ad copy, landing page, and email sequences.
Optimize and refine to increase your ROI.
Sales funnels can be a game-changer for your agency.

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