Tony Fadell invented the iPod.
Then he founded Nest and led it to a $3.2 billion Google acquisition.
22 Lessons To Build A Company:
Then he founded Nest and led it to a $3.2 billion Google acquisition.
22 Lessons To Build A Company:
Do, Fail, Learn.
The rest will follow.
The rest will follow.
The only failure in your 20’s is inaction.
The rest is trial and error.
The rest is trial and error.
If you’re not solving a real problem..
You can’t start a revolution.
You can’t start a revolution.
6 things every manager should know:
1. You do NOT have to be a manager to be successful
2. Remember that once you become a manager..
You’ll stop doing the thing that made you successful in the first place
3. Becoming a manager is a discipline
1. You do NOT have to be a manager to be successful
2. Remember that once you become a manager..
You’ll stop doing the thing that made you successful in the first place
3. Becoming a manager is a discipline
4. Being exacting, and expecting great work is not micromanagement
5. Honesty is more important than style
6. Don’t worry that your team will outshine you
5. Honesty is more important than style
6. Don’t worry that your team will outshine you
Customers will always be more comfortable with what exists already..
Even if it’s terrible.
Even if it’s terrible.
Brandolini’s Law:
The amount of energy needed to refute bullshit..
Is an order of magnitude higher than to produce it.
The amount of energy needed to refute bullshit..
Is an order of magnitude higher than to produce it.
If you wait for your product to be perfect..
You will never finish.
You will never finish.
You make the product.
Fix the product.
Build the business.
Every product. Every company. Every time.
Fix the product.
Build the business.
Every product. Every company. Every time.
How to spot a great idea:
1. It solves for “why”
— The “why” drives the “want”
2. It solves a problem that a lot of people have in their daily lives
3. It follows you around
— Even after you realize how hard it’ll be to get right, you can’t stop thinking about it
1. It solves for “why”
— The “why” drives the “want”
2. It solves a problem that a lot of people have in their daily lives
3. It follows you around
— Even after you realize how hard it’ll be to get right, you can’t stop thinking about it
Any company that tries to do both B2B and B2C will fail.
If you do cater to both, your marketing has to be B2C.
If you do cater to both, your marketing has to be B2C.
A coach helps because they know about the company.
A mentor helps because they know about you.
A mentor helps because they know about you.
“The best marketing is just telling the truth.”
— Steve Jobs
— Steve Jobs
Your message needs to fit the customers context..
You can’t say everything, everywhere.
You can’t say everything, everywhere.
If a product manager is making all the decisions..
Then they’re not a good product manager.
Then they’re not a good product manager.
3 Kinds of CEOs:
1. Babysitter
— Keep things safe and predictable (most public co’s)
2. Parent
— Push the company to grow & evolve. Take big risks for larger rewards
3. Incompetent
— Usually inexperienced or founders who are ill-suited to lead a company after a certain size
1. Babysitter
— Keep things safe and predictable (most public co’s)
2. Parent
— Push the company to grow & evolve. Take big risks for larger rewards
3. Incompetent
— Usually inexperienced or founders who are ill-suited to lead a company after a certain size
The best CEOs always know the outcome of a board meeting before they walk thru the door.
Bad CEOs come to board meetings and expect the board to help them make decisions.
Bad CEOs come to board meetings and expect the board to help them make decisions.
3 Categories of a Bad Board:
1. Indifferent Boards
— Everyone suffers w/the status quo because nobody feels like stepping up to fix it
2. Dictatorial Boards
— CEO ends up behaving more like a COO
3. Inexperienced Boards
— Often too scared to act decisively
1. Indifferent Boards
— Everyone suffers w/the status quo because nobody feels like stepping up to fix it
2. Dictatorial Boards
— CEO ends up behaving more like a COO
3. Inexperienced Boards
— Often too scared to act decisively
Most people and companies need a near-death experience before they can really change.
When perks are always free, appear constantly, and are treated like benefits..
Your company will suffer.
Unless you have Google profit margins and revenue growth..
You shouldn’t be giving Google perks. (Neither should Google)
Free will screw you every time.
Your company will suffer.
Unless you have Google profit margins and revenue growth..
You shouldn’t be giving Google perks. (Neither should Google)
Free will screw you every time.
When it’s time to step down as CEO:
1. Company or market has changed too much
2. You’ve turned into a babysitter CEO
3. You’re being pushed to become a babysitter CEO
4. You have a clear succession plan and company is on an upswing
5. You hate it
1. Company or market has changed too much
2. You’ve turned into a babysitter CEO
3. You’re being pushed to become a babysitter CEO
4. You have a clear succession plan and company is on an upswing
5. You hate it
Common sense is common.
But it isn’t evenly distributed.
But it isn’t evenly distributed.
If you’ve ever thought of starting a company,
‘Build’ by @tfadell is a must-read.
And for more like this, follow me @jbonhotal
I invest in human performance startups to improve how we:
• Eat
• Move
• Sleep
• Manage Stress
• Build Community
amazon.com
‘Build’ by @tfadell is a must-read.
And for more like this, follow me @jbonhotal
I invest in human performance startups to improve how we:
• Eat
• Move
• Sleep
• Manage Stress
• Build Community
amazon.com
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