If I wanted to build my online presence into an Authority and start getting qualified leads from X
Here's the exact content strategy I'd follow:
(This strategy has generated over $500k in the last 3 months)
Here's the exact content strategy I'd follow:
(This strategy has generated over $500k in the last 3 months)
1. Understanding our audience
Before creating the content strategy, we need to define
- Your offer
- Your positioning
- Your deliverables
- Your case studies
- Your ICP
- Your experience
- The main topics you can talk about based on your offer
Before creating the content strategy, we need to define
- Your offer
- Your positioning
- Your deliverables
- Your case studies
- Your ICP
- Your experience
- The main topics you can talk about based on your offer
2. Creating FAQs
Writing content for the sake of writing will not get you leads
You need to be creating content that your perfect prospect is looking to read
How can we do this? Through defining the FAQS
What are the frequently asked questions your perfect prospect has?
Writing content for the sake of writing will not get you leads
You need to be creating content that your perfect prospect is looking to read
How can we do this? Through defining the FAQS
What are the frequently asked questions your perfect prospect has?
Come up with 100 of these questions
We will use these questions to write daily value tweets
And Create content topics
We will use these questions to write daily value tweets
And Create content topics
3. Understanding Twitter's funnel
Top of funnel - Attract as many targeted followers as possible through Auto Dm, threads, mindmaps
Middle of funnel - Nurture those followers by answering their FAQs with value tweets, threads, and videos
Bottom of the funnel - Hardsell promo
Top of funnel - Attract as many targeted followers as possible through Auto Dm, threads, mindmaps
Middle of funnel - Nurture those followers by answering their FAQs with value tweets, threads, and videos
Bottom of the funnel - Hardsell promo
4. Your content strategy based on followers
Less than 500 followers
> Engagement
> Story-based threads
> Polarizing takes
500-2000 Followers
> Polarizing takes
> Authority threads
> Value & tactical threads
> Story based threads
> 3 promo/week
> 3-5 daily value tweets
Less than 500 followers
> Engagement
> Story-based threads
> Polarizing takes
500-2000 Followers
> Polarizing takes
> Authority threads
> Value & tactical threads
> Story based threads
> 3 promo/week
> 3-5 daily value tweets
2000-10000 followers
> Congrurent branding
> Video breakdowns
> Authority and value threads
> Story-based tweets
> Daily promo tweet
> Custom funnel to nurture with emails
> Mindmaps
> Congrurent branding
> Video breakdowns
> Authority and value threads
> Story-based tweets
> Daily promo tweet
> Custom funnel to nurture with emails
> Mindmaps
5. Optimization
Bi-weekly you need to look at
> Top performing threads, mindmaps, auto dms, tweets
> Worst performing content
Come up with new content topics for the next 15 days based on the optimization
Bi-weekly you need to look at
> Top performing threads, mindmaps, auto dms, tweets
> Worst performing content
Come up with new content topics for the next 15 days based on the optimization
6. Custom funnels
Create a resource page. A page with 10 videos that you create and give away on Twitter for free in exchange for people to sign up for you email list
Then nurture those people with a 6-step email flow to get automated leads for life
Create a resource page. A page with 10 videos that you create and give away on Twitter for free in exchange for people to sign up for you email list
Then nurture those people with a 6-step email flow to get automated leads for life
There are 2 days left until The Presence Pillars Program goes live
Presale: Sept 22
Launch: Sept 29
The discounts will go live until Oct 1st or if we sell out 150 slots
If you don't want to miss the launch
Click this link thedthofoutbound.carrd.co
Presale: Sept 22
Launch: Sept 29
The discounts will go live until Oct 1st or if we sell out 150 slots
If you don't want to miss the launch
Click this link thedthofoutbound.carrd.co
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