Nicolas Cole 🚢
Nicolas Cole 🚢

@Nicolascole77

8 Tweets 6 reads Nov 27, 2023
Most ghostwriters fall into the same 4 traps:
• A bad pitch
• Ghostwriting for everyone
• Not being their own case study
• Starting from scratch with every client
In just 2 minutes, I'll show you how to avoid these common mistakes and stand out from your competition:
Trap #1: Trying to ghostwrite “anything” for “anyone.”
Being too broad puts you in a very reactive state.
Instead, try and solve:
• 1 specific problem
• For 1 specific type of person
• In 1 specific type of way
The most successful ghostwriters 𝙨𝙥𝙚𝙘𝙞𝙖𝙡𝙞𝙯𝙚.
Trap #2: Treating each client as a blank canvas.
Ghostwriting is mysterious.
As a result, writers think they need to:
• Produce art
• Start from scratch w/ every client
• Generate different & unique voices
Truth is, you can place 99% of clients into 5 categories👇
• The Storyteller: Describe a moment in time.
• The Opinionater: Acknowledge both sides of everything or on one.
• The Fact Presenter: Stats, trends, studies.
• The Frameworker: Everything gets broken into steps.
• The F Bomb Dropper: Tons of expletives.
Trap #3: Not practicing on yourself.
Getting clients isn’t about:
• Being famous
• Having a huge audience
• Having a 10+ year track record
You simply need to demonstrate you can create the thing you're claiming you can create.
Usse yourself as the primary case study.
Trap #4: Not starting with the Free Work Pitch.
The “Free Work Pitch” isn’t even really “free work.”
• Get them excited
• Paint a vivid picture
• Create a free “outline”
Which one of these 2 DM pitches do you think is more likely to get someone to say, “Yes"? 👇
That's a wrap!
These are the 4 traps most new ghostwriters fall victim to:
• Not practicing on yourself.
• Not starting with the Free Work Pitch.
• Treating each client as a blank canvas.
• Trying to ghostwriter "anything" for "anyone".
Avoid these at all costs.
Want to reposition yourself as a Premium Ghostwriter?
Ready to start landing $5,000 clients?
Here's a (free) crash course on:
• How ghostwriting works
• How to create an Irresistible Offer
• How to price your services ($$$)
premiumghostwritingblueprint.com

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