An idea that’s helped me attract an audience of over 200,000 people:
Writing Sprints.
These are short bursts of intense content creation that springboard your growth, skill, and quality of ideas.
My first sprint was in January 2022, where I wrote 30 long-form posts in 90 days. I sucked at writing at the time. Most of the content flopped. But by the end of that sprint, I had three benefits:
1. I got pretty good at writing social media content fast
2. I found topics I loved that I could double down on
3. I launched a product and landed clients at the end
Here’s what you need:
1) An objective
A sprint without a finish line will either leave you exhausted or quitting before the result.
But don’t set an outcome goal. Focus on output. Why? Because how much you write is within your control. How much people care is not.
Let’s say you do 30 long-form posts in 30 days.
=
2) Constraints
Sounds strange, but the best way to be creative is to set constraints. The more decisions you can predetermine, the more energy you have toward creating unique and useful ideas.
Some examples:
• Time: How long will you spend writing?
• Selection: What will you write about?
• Length: How long will each piece be?
• Schedule: When will you post?
To get started, brain dump ideas then pick what makes you most curious or excited.
=
3) Execution
Follow my Three Round Writing Rule:
1. Write three hooks per post (hook writing is the most important skill, triple the practice leads to exponential results)
2. Write three (first draft fast, second draft slow, final check and go)
3. Remove a third of the content (editing with a number goal is much more effective)
=
4) Review
Some questions:
• What went well?
• What didn’t?
• What attracted inbound?
• What did your audience enjoy?
Most importantly: What did YOU enjoy?
Every idea is a data point. Don’t follow it blindly, but extract what’s useful and ignore what’s not. Then use the results to set the parameters for the next sprint.
You might not get crazy results immediately.
But if you repeat this process over a year?
You’ll be miles ahead than ‘just posting content’.
=
P.S.
If you enjoy what I’m putting down, 2 requests:
• Share it with your audience to spread the love
• Drop me a follow @itskierandrew for ideas on how to grow your business by writing online
Cheers.
Writing Sprints.
These are short bursts of intense content creation that springboard your growth, skill, and quality of ideas.
My first sprint was in January 2022, where I wrote 30 long-form posts in 90 days. I sucked at writing at the time. Most of the content flopped. But by the end of that sprint, I had three benefits:
1. I got pretty good at writing social media content fast
2. I found topics I loved that I could double down on
3. I launched a product and landed clients at the end
Here’s what you need:
1) An objective
A sprint without a finish line will either leave you exhausted or quitting before the result.
But don’t set an outcome goal. Focus on output. Why? Because how much you write is within your control. How much people care is not.
Let’s say you do 30 long-form posts in 30 days.
=
2) Constraints
Sounds strange, but the best way to be creative is to set constraints. The more decisions you can predetermine, the more energy you have toward creating unique and useful ideas.
Some examples:
• Time: How long will you spend writing?
• Selection: What will you write about?
• Length: How long will each piece be?
• Schedule: When will you post?
To get started, brain dump ideas then pick what makes you most curious or excited.
=
3) Execution
Follow my Three Round Writing Rule:
1. Write three hooks per post (hook writing is the most important skill, triple the practice leads to exponential results)
2. Write three (first draft fast, second draft slow, final check and go)
3. Remove a third of the content (editing with a number goal is much more effective)
=
4) Review
Some questions:
• What went well?
• What didn’t?
• What attracted inbound?
• What did your audience enjoy?
Most importantly: What did YOU enjoy?
Every idea is a data point. Don’t follow it blindly, but extract what’s useful and ignore what’s not. Then use the results to set the parameters for the next sprint.
You might not get crazy results immediately.
But if you repeat this process over a year?
You’ll be miles ahead than ‘just posting content’.
=
P.S.
If you enjoy what I’m putting down, 2 requests:
• Share it with your audience to spread the love
• Drop me a follow @itskierandrew for ideas on how to grow your business by writing online
Cheers.
If you're interested in writing advice that doesn't suck, you'd love my newsletter.
3x a week, I share strategies and frameworks to help build your business by writing online.
Come join 26,000+ creative entrepreneurs here:
kierandrew.com
3x a week, I share strategies and frameworks to help build your business by writing online.
Come join 26,000+ creative entrepreneurs here:
kierandrew.com
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