Rockefeller lays out a blueprint for success in any business:
-Low prices to the customer
-Root out inefficiencies
-Control costs
-Sell your byproducts
-Invest in technology
-Pay for talent
"I ascribe the success of the Standard Oil Company to its consistent policy of making the volume of its business large through the merit and cheapness of its products.
It has spared no expense in utilizing the best and most efficient method of manufacture.
It has sought for the best superintendents and workmen and paid the best wages.
It has not hesitated to sacrifice old machinery and old plants for new and better ones.
It has placed its manufactories at the points where they could supply markets at the least expense.
It has not only sought markets for its principal products, but for all possible by-products, sparing no expense in introducing them to the public in every nook and corner of the world.
It has not hesitated to invest millions of dollars in methods for cheapening the gathering and distribution of oils by pipe-lines, special cars, tank-steamers, and tank-wagons."

This is from Rockefeller’s autobiography
It’s $6 on Amazon right now
You can also listen to episode 148 which is about the book
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