Nick Zviadadze 🇺🇦
Nick Zviadadze 🇺🇦

@Nick_zv_

12 Tweets 2 reads Sep 06, 2024
There's a backlink farm epidemic.
90% of backlinks built by agencies or freelancers...
Are backlink farm trash.
Want to avoid spending 1,000s on crappy backlinks that don't work?
Here's how to spot a backlink farm in 11 steps.
1. What's a backlink farm?
A link farm is a type of website that’s created for the sole purpose of selling backlinks.
Usually, link farm backlinks are sold by LinkedIn spammers, or clueless marketing agencies that want to sell SEO services.
2. Backlink farms use domain redirects to inflate their DA to 50-60.
DA 50 link for 100 bucks sounds good, right?
WRONG.
DA is a third-party metric and doesn't mean anything.
3. Usually a DA 50 backlink farm traffic profile looks like the screenshot attached.
Think like this: if a DA 50 site has 10 monthly traffic, will Google think of it as a good voucher of trust?
Nope.
4. Now, let's talk about how to spot link farms.
Sign 1 - low quality content.
Most articles are less than 500-word guest posts with 1-2 links, one pointed towards whoever paid for the backlink, and another to a random internal post on the website.
5. Website based on a basic WordPress template.
Since link farms aren’t actually meant to be read by real people, their creators spend almost no time working on how the website itself looks.
6. Posts in dozens of different categories.
Link farms want to be able to serve clients in many different niches, which is why they tend to have dozens of completely unrelated categories.
Example below.
7. No brand identity. Link farms have only one purpose – to publish a ton of content and sell links.
As such, they don’t have much information about what the site is, who’s behind it, and so on.
8. High DA, low traffic.
Their DA is high, but they either have low traffic overall, or their traffic got absolutely wiped during a Google update.
9. Low traffic or irrelevant rankings.
Since link farms don’t really care about readers, they barely have any blog content that actually ranks on Google.
If they DO rank, it’s usually on extremely easy terms that don’t really have any value.
10. So, what kind of backlinks DO work?
Websites that don't sell backlinks to anyone and everyone.
Google can easily detect a site that sells links en masse, and has no other real purpose.
11. Want real links?
Do your own outreach, build relationships with other websites or bloggers, and get REAL links organically.
(Or, just send me a DM, and I'll do it for you!)

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