Daniel Murray
Founder of The Marketing Millennials π₯| Head of Media Strategy at @workweekinc | Former D1 Football Player | I tweet about marketing π
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There are a ton of iconic brand catchphrases. Just Do It. Think Different. A Diamond is Forever. But there's one that might beat them all. It changed an election, fast food, and...
123 years ago, two Frenchmen asked themselves: How do you sell tires in a world without cars? This is the story of The Michelin Guide, one of the most successful pieces of conten...
In 1985, Texas was spending over $20 million A YEAR to clean up their state highways. After years of failed efforts to fix the problem, the state government decided to enlist the...
This outdoor equipment company is so successful, it made $1.6B in revenue last year. In fact, it now has a valuation larger than Squarespace. How did they do it? By turning a mu...
Before 1993, milk consumption was on the decline for 40 years straight. Then, one ad agency took a radical approach to the problem. Here's how the "Got Milk?" slogan became one o...
One of the most successful copyrighted books in history was published as a marketing campaign to help settle drunken bar arguments. This is the story of the Guinness Book of World...