Rahul Mathur
Now: Pre-Seed Investor @DeVC_India || Prev: Founder @VerakInsurance (acq. by ID) || Views are my own
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India is short of 50 Lakh medical professionals right now. The majority of medical staff (> 60%) arenβt doctors or nurses β they are AHPs (Allied Health Professionals). Due to a g...
I made my 1st consumer brand investment this year - Boba Bhai which is Indiaβs 1st QSR chain focused on Korean foods. At first, I was quite skeptical - but, Arjun (Dr Vaidya's fou...
Reliance (RCPL) bought Campa Cola for βΉ22 crore in 2022 from Pure Drinks Group. This week, RCPL announced that Campa Cola has clocked βΉ400 crore in sales for FY 23-24 π€― From 0 to...
The next time you walk into a Cult Fit center, take a moment to took at the sign board outside: It is quite likely that the owner of the center isnβt Cult Fit but rather a franchi...
In March, Meesho's CFO reported that the majority of βΉ3,000 crore revenue in FY 22 came from ad Sales (yes, you read that right) This raises a question - can any company scale its...
I recently finished reading the book "The Mom Test" by Rob Fitzpatrick Handy guide for conducting better user research interviews - the crux: "Is your interviewee a complainer or...
At some point, most companies allocate a budget towards digital performance marketing. There are 100s of tools, agencies & freelancers to help you. But, I'll give you 3 free / sel...
How did Taiwan's Govt increase its tax collection by 75% in a single year? No crackdown. No tax rate hikes. No one time levy. So, you're wondering how? They launched the "Uniform...
In 1983, Quaker Oats (a brand we all know) bought a lesser known Stockley Van Camp (SVC) for $220M Quaker sold off all SVC assets except for one famous brand - Gatorade. Here are...
Israel is known as the "Startup Nation" - there is a book written about Israel's unique economic growth story called "Startup Nation" It provides a great lens into Israel's progre...
Last week, a friend of mine said "CRED is Dead" after reading about their $150M+ reported loss in FY 22 Took me some time to explain to him why this might NOT be true - (a) CRED...
The story behind Parachute Oil's blue plastic bottle is fascinating tale of how powerful "packaging" can be for a product Marico's Founder - Harsh Mariwala - provides insights int...