9 Tweets Jan 22, 2023
Handling Objections
Generally, these objections will come up in your negotiations, but you may come across them via email too.
Either way, it’s important that you have a response for any of their objections...
“It’s too expensive”
Once you’ve told them your price,
this is probably one of the most common objections you’ll get. The best way to overcome this objection is to ask them what THEY think a fair price would be. If their price is somewhat reasonable, try to negotiate a price where both parties walk away happy. You can also offer
to let them pay 50% now and 50% after you’ve shown some results. Most people will feel comfortble with this and will agree there and then. It’s extremely important that you illustrate your value clearly. You can do this with case studies. If this client can clearly see how you
made your previous clients $5,000 profit, they shouldn’t have any problems with paying you $997+.
“We don’t need your service”
It’s important to realize, your service should genuinely have the ability to make your clients more money. If you’ve asked a few questions and
you don’t think your service would benefit them very much, don’t try to convince them otherwise. It’s important to stay ethical.
However… If they genuinely CAN benefit from your service and they’re just using this objection as an excuse to delay the process, ask questions
like: “So, are you saying your company wouldn’t benefit from more profit?”
A lot of business owners will struggle to answer this question since it’s a pretty stupid question. Of course, every business wants more profit, right?
“I need to think about it”
Here's what I
usually do: I'll be COMPLETELY honest with them. I'll talk about how usually, when someone wants to "think about it", I never hear from them again. You'll want to ask what exactly is making them hesitant? 99/100 it'll be down to the price or lack of trust.
Then you can loop
back to the “It’s too expensive” objection and handle it accordingly.--
These are probably the most common objections you’ll get. If anything out of the ordinary comes up, just make sure you stick to this framework:
1. Agree with their objections and reassure them
it’s a normal thing to think.
2. Explain how your current clients had similar objections.
3. Ask questions about their objection to better understand it.
4. Address their objection with a confident tone. If you follow these steps, you should be fine.

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