Samuel Thompson
Samuel Thompson

@ImSamThompson

22 Tweets 6 reads Dec 10, 2022
Want to make $1,000,000 in a year?
A tangible, step-by-step roadmap 👇
This is exact strategy I used to take a business from concept to $336k ARR in 42 days.
Idea + this framework + ZERO code =
2,400+ Users
$28,000+ MRR
$1m+ Acquisition Offers
You are going to build a "Micro-SaaS" and sell it for $1m💰
Quick PSA 🚨
This thread is going to be LONG but...
It's a simple breakdown of the LaunchOS.co framework that you can copy for your ideas.
It takes hard work but will change your life.
Save, study and share with friends.
Let's dive in ✅
First, you need to understand the math.
This isn't about making $1m in revenue/profit.
This is about EQUITY 💰
Here's how it works:
$15,000 Monthly Profit
x 12 Months
= $180,000 Annual Profit
x 5-6 exit multiple
= $1,000,000 Acquisition
Equity = Leverage 🔑
Next, let's talk about CUSTOMERS
Customers come first, ideas come after.
Ideal Customers: PROSUMERS 🔥
Examples:
👉 Shopify Owners
👉 Content Creators
👉 Agency Owners
They are highly motivated to succeed and willing to INVEST in their success.
Customers (Part 2)
At the CORE, prosumers want 2 things:
1. To Make More Money
2. To Get More Attention
They don't necessarily care about HOW.
They will spend money on tools & resources to turn their DREAMS into a REALITY.
🔥 UNDERSTAND THIS.
Now, let's talk about your idea:
The priority here is to keep it SIMPLE.
One Problem 👉 One Solution
You don't have to build the next Facebook to make $1,000,000 ❌
Example:
Shopify owners struggle to find influencers to promote their brand.
Idea: creator discovery tool
Ideas (Part 2)
Your primary goal is to understand the problem a group of people is experiencing & create a TOOL to help them achieve their desired outcome.
📍 Point A --> 📍 Point B.
Here's some more tips for finding ideas 👇
Now you have an idea, let's build your offer.
Prosumers (generally) have less disposable income which means they are looking for affordable solutions.
Your goal is to create a service that you can sell for less than $100/month.
Our average subscription was ~$60/month
Offer (Part 2)
Prosumers are also less willing to "throw money away" on new things.
The easiest way to boost sign-ups is offering a free trial.
Offer 7 days for free.
🔥 REQUIRE CREDIT CARD TO START.
Fewer trial sign-ups but better conversion rates from trial to paying user
Now it's time to build:
You are building a VEHICLE for value delivery.
Databases
Chrome Extensions
Dashboards
Automations
...you have options
Answer 1 question:
What's the simplest way to deliver value?
Here's a VEHICLE I built in 24 hours + $120👇
Build (Part 2)
You don't have to be a developer or pay $10,000+ to build a valuable SaaS product.
Here are a few fast & cheap ways to start:
No-Code: @webflow, @bubble, @AdaloHQ
Templates: @codecanyon & @envato
Affordable Devs: @Upwork & @toptal
Don't overcomplicate it.
Now you have a product, it's time for some fun:
GROWTH 🚀
There are many ways to grow your business.
🔥 Twitter
🔥 Instagram
🔥 Cold Email
🔥 LinkedIn
🔥 TikTok
🔥 Reddit
🔥 Quora
🔥 Podcasts
and the list goes on....
But one strategy BEATS them all 👇
Prosumer's are my favorite market because you can use ONE strategy to scale FAST.
Facebook Ads
Your customers are CONSUMERS FIRST meaning you can target them on Facebook and Instagram.
Here's a full breakdown 👇
Growth is the lifeblood of your business.
And it's more than just acquiring new users.
It's about building a GROWTH SYSTEM that turns cold traffic into loyal customers.
Here's a deep dive into growth marketing 👇
Once you have solid growth you need to focus on RETENTION.
Keeping a customer is cheaper than acquiring a new one.
Lead with product value + good customer service
Whoever is going to buy your company wants to see that your customers stick around.
aka RETENTION MATTERS
You can make $1,000,000 in 12 months with less than 500 active customers.
Let's review the math:
500 users x $40/month
= $20,000 Revenue
- $5,000 operating expenses
= $15,000/month profit
x 12 months
= $180,000 Annual Profit
x 5-6 exit multiple
= $1,000,000 Acquisition ✅
A Few Last Tips 🔥
1⃣ BENEFITS > FEATURES: Sell the WHY not the HOW
2⃣ Focus on customer problems and your offer, then build the solution
3⃣ White-Label ≠ Big Exit - you won't get the multiple when you try to sell
Just remember that unique ideas aren't always the BEST ideas
BOOM ✅ get to work.
Have questions?
DM me 👉 @ImSamThompson
Want to launch a business?
Check out Launch OS 👇
launchos.co

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