I stole 9 unconventional newsletter growth strategies from the top creators in the industry.
If you are struggling to grow your email list, read this:
If you are struggling to grow your email list, read this:
#1 - The newsletter ad break
Newsletter plugs are often found after a tweet or as the final tweet of a thread.
Not for @abhishekshah173.
This was the first time I saw a "newsletter ad break" in the middle of a thread. Kinda like a newsletter ad.
Smart!
Newsletter plugs are often found after a tweet or as the final tweet of a thread.
Not for @abhishekshah173.
This was the first time I saw a "newsletter ad break" in the middle of a thread. Kinda like a newsletter ad.
Smart!
@abhishekshah173 #2 - The Before-After
The day before publishing your newsletter, post about it by telling people what they can find inside.
The day after, send out another post to recap what they missed.
@theJustinwelsh used to do this all the time and soon, 100s of creators followed 👇
The day before publishing your newsletter, post about it by telling people what they can find inside.
The day after, send out another post to recap what they missed.
@theJustinwelsh used to do this all the time and soon, 100s of creators followed 👇
@abhishekshah173 @thejustinwelsh #3 - A lead magnet with auto-DM
Tease the lead magnet (ebook, course, template...) with your tweet.
Then ask people to reply, like, or RT to send it to them.
I bet you've seen this a lot.
I did this a while back and got over 300+ new subs in one day!
Tease the lead magnet (ebook, course, template...) with your tweet.
Then ask people to reply, like, or RT to send it to them.
I bet you've seen this a lot.
I did this a while back and got over 300+ new subs in one day!
@abhishekshah173 @thejustinwelsh #4 - Leverage social proof
Are you getting replies to your emails? Tweets talking about it? Maybe stories sharing it?
Screenshot ALL OF THAT.
Then put it in a nice template and share it again with a link to subscribe to your newsletter.
@KateBour does it all the time 👇
Are you getting replies to your emails? Tweets talking about it? Maybe stories sharing it?
Screenshot ALL OF THAT.
Then put it in a nice template and share it again with a link to subscribe to your newsletter.
@KateBour does it all the time 👇
@abhishekshah173 @thejustinwelsh @KateBour #5 - Plug your newsletter…when it makes sense
If you don’t talk about your newsletter, who will?
That doesn’t mean you need to mention it EVERYWHERE. That will only lead to audience burnout.
What you need to do is to be aware of opportunities like this one (cc @thisiskp_)👇
If you don’t talk about your newsletter, who will?
That doesn’t mean you need to mention it EVERYWHERE. That will only lead to audience burnout.
What you need to do is to be aware of opportunities like this one (cc @thisiskp_)👇
@abhishekshah173 @thejustinwelsh @KateBour @thisiskp_ #6 - Ad CTAs (call to action) to your newsletter to prompt people
Your readers are in reader mode. You have to tell them what to do next.
A few CTAs in key locations may be just what you need.
See how @JamesClear does it:
Your readers are in reader mode. You have to tell them what to do next.
A few CTAs in key locations may be just what you need.
See how @JamesClear does it:
@abhishekshah173 @thejustinwelsh @KateBour @thisiskp_ @JamesClear You can also do this on social media.
@JamesClear is again a great example.
In most of his Instagram posts, he does the following 👇
@JamesClear is again a great example.
In most of his Instagram posts, he does the following 👇
@abhishekshah173 @thejustinwelsh @KateBour @thisiskp_ @JamesClear #7 - Do things that don’t scale
Not everything is automation and growth hacks.
@justinmooretfam used to manually DM each one of his new followers with a link to his newsletter.
At the end of the day, your subscribers are people, not numbers.
Not everything is automation and growth hacks.
@justinmooretfam used to manually DM each one of his new followers with a link to his newsletter.
At the end of the day, your subscribers are people, not numbers.
@abhishekshah173 @thejustinwelsh @KateBour @thisiskp_ @JamesClear @justinmooretfam #8 - Let people know you are sending then traffic
If you run a newsletter that posts links to other people's sites all the time, you're missing out on a great opportunity if you aren't properly tagging these links.
cc @jspector for the hack 👇
If you run a newsletter that posts links to other people's sites all the time, you're missing out on a great opportunity if you aren't properly tagging these links.
cc @jspector for the hack 👇
@abhishekshah173 @thejustinwelsh @KateBour @thisiskp_ @JamesClear @justinmooretfam @jspector #9 - Crosspromo with other creators
This is another obvious but often overlooked growth tactic.
It simply consists of agreeing with other creators on shouting out each other’s newsletters.
(Open to crosspromos btw, DM me)
This is another obvious but often overlooked growth tactic.
It simply consists of agreeing with other creators on shouting out each other’s newsletters.
(Open to crosspromos btw, DM me)
@abhishekshah173 @thejustinwelsh @KateBour @thisiskp_ @JamesClear @justinmooretfam @jspector That's all for today!
If you enjoyed this thread, you can:
1) Follow @alexllulltw for more heists on how the best creators build their audiences
2) RT the tweet below so it reaches more people
If you enjoyed this thread, you can:
1) Follow @alexllulltw for more heists on how the best creators build their audiences
2) RT the tweet below so it reaches more people
@abhishekshah173 @thejustinwelsh @KateBour @thisiskp_ @JamesClear @justinmooretfam @jspector If you liked this thread, you'll love my newsletter The Steal Club.
Get actionable insights on how to grow your audience.
Stolen from the best 👇
thestealclub.com
Get actionable insights on how to grow your audience.
Stolen from the best 👇
thestealclub.com
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