Ad creative is hands down the most important factor to achieving long term success with FB ads. Especially in 2021. Here's my approach...... ** FB Creatives 2021 Thread **

If you're running any ads on FB it's important to understand the learning phase and what effects it. So, in this thread I will tell you the 7 actions that can potentially reset it...

Struggling to scale your ads? For the majority of you, the issue is YOU. Let me explain ๐Ÿ‘‡ ** Scaling Thread **

Can't run FB ads on your own profile? No problem. Here's how you use a virtual browser to run ads safely on someone else's FB account. ** Thread **

FB accounts are a delicate thing these days. You can't just launch your ads right away on a new ad account especially if you're running aff offers. If you do, your account will p...

Is it just me or the chick in all those AT&T ads is hot as fuck.. looking like a perfect setup

The consumption of video content has skyrocketed over the last 2 years. Because of this there's been a huge shift away from static images on FB ads. The shift makes sense for the...

Struggling to come with ideas for creative/copy for an ad? One of the easiest ways to do this is simply by looking at other companies's ads. It's easy and free. By doing this it...

When it comes to creative testing at a tactical level, you don't need lots of videos. You just need lots of video openers. Why is this a better approach? Here's 4 of the top vide...

Running any FB ads? Do you have Advanced Matching turned on? Do you even know what it is? I'm suuuurree all you know what it is but for those you don't.... Let me explain ๐Ÿ‘‡ **...

Getting your account/BM disabled these days is so common. So, it's important to know FB's policies to reduce your chances. Did you know FB has 30 types of prohibited content? He...

Can't get your BM verified? It's very common these days to get a new (rented/farmed) FB profile and be unable to verify it. The button is unclickable, like in the image below. L...

Seeing a drastic dip in FB ads performance? Don't worry, that's just good ole FB. Here are 3 things I do to help figure out the issue and jumpstart performance. ** Optimization...

1/ If youโ€™ve ever wondered: โ€œWhich performs better: money memes vs a bear with nunchucks?โ€ Itโ€™s the bear โ€ฆ the bear by a mile. ๐Ÿ“‰ Lower CPC and CPM ๐Ÿ“ˆ Higher avg. watch time and CT...

FB has been on a purge. Disabling accounts/BMs/profiles of almost anyone running ads. This isn't the first time FB has done this and it's certainly not the last. So, here are my...

My copywriting process always begins with understanding my product, and my audience. We utilize something called PAALS:

Marketing made easy. [Thread]

Iโ€™m taking a downtown stroll to clear my head. Going to live tweet whatever interesting marketing / advertising stuff I come across on this thread. If you follow me on IG (same...

The tourism taglines of states and UTs of India. Which one is your favourite? https://t.co/eCNRo6phWP

1 RT = 1 obscure business insight (Based on my experience) First one is on the house

Struggling to come with ideas for creative/copy for an ad? One of the easiest ways to do this is simply by looking at other companies's ads. It's easy and free. By doing this it...

Creative is hands down the most important factor to achieving success with FB ads. Don't believe me? I recently helped someone 10x their ad performance by suggesting 1 new creati...

Here are (at least) 10 modern marketing commandments I wish someone would chisel in stone...

This is remarkable: 170 Dutch academics put together a 5-point manifesto for economic change after the C19 crisis, building on #degrowth principles. It has gone viral in Dutch medi...